Bücher von Gjalt de Jong

In the past decades, research on strategic alliances -the class of interfirm arrangements to which long-term supply relationships belong mushroomed. On the contrary, because of all these studies we now have some knowledge about the reasons why firms enter in alliances and why some alliances are more successful than others.

In the past decades, research on strategic alliances -the class of interfirm arrangements to which long-term supply relationships belong mushroomed. On the contrary, because of all these studies we now have some knowledge about the reasons why firms enter in alliances and why some alliances are more successful than others.