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  • - What Every Executive and Manager Needs to Know about Crisis Management
    von Ian I. Mitroff & Gus ANAGNOS
    26,00 €

    From tragic accidents to public relations fiascos, we live in an increasingly crisis-ridden society. According to Ian Mitroff, one of the world's leading experts on crisis management, the rise in the crisis rate is due to an ingrained ''it-can't happen-to-us'' mentality--which, in turn, leads to a total lack of preparedness for crises. His solution? Find out in Managing Crises Before They Happen

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