Bücher von JoAnne (Sloan Distinguished Professor of Management Yates

Engineering Rules is a riveting global history of the people, processes, and organizations that created and maintain this nearly invisible infrastructure of today's economy, which is just as important as the state or the global market.

In addition, this detailed industry case study helps explain information technology's so-called productivity paradox, showing that firms took roughly two decades to achieve the initial computerization and process integration that the industry set as objectives in the 1950s.

The recipient of the Society of American Archivists' Waldo Gifford Leland Prize and the Association for Business Communication's Alpha Kappa Psi Award for Distinguished Publication on Business Communication, Yates discusses how modern managerial systems evolved within the American business system.