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  • von Lefebvre Mark Leslie Lefebvre
    15,00 €

    What seven traits do the most successful authors have in common? Which strategic approaches can have the most positive effect on your author career? Where should you focus your energy and effort for maximum results? How do these components work together to help you forge a powerful path through publishing?Join Mark Leslie Lefebvre, who draws upon more than three decades of experience in writing, publishing and bookselling as well as his affinity for alliteration to highlight the importance of and provide examples of how these 7 P's (Practice, Professionalism, Patience, Progression, Persistence, Partnership, Patronage) can guide you on your writing and publishing journey.Regardless of whether your path involves traditional publishing or indie publishing, this book will help you understand the fundamental stepping stones to publishing success.

  • von Lefebvre Mark Leslie Lefebvre
    22,00 €

    Any author can get their book listed in an online catalog. But what if you want more? What if you want to rise above the digital masses and be relevant to booksellers and librarians?In today's digital age of publishing, it's easy to get your book listed on major retail and library sites around the world. But what about:Attracting the attention of the curators of these sales channels.Succeeding in getting some of these channels to highlight, spotlight, and promote your book to their customers or patrons.Having a bookstore or library actually order and stock your print book.Being invited to either host or participate in a live event in a bookstore or library.Standing out as a talented and relevant professional or subject matter expert.All of these things take a bit more effort than the average creative person is willing to invest. But that's where you come in; because this type of success is reserved for the truly dedicated author like you.With the right amount of foresight, preparation, effort, and determination, you can rise above the digital slush to a place where you and your book can stand out to exactly the right people.This book walks you through all that you need to know in order to leverage the tools available for successfully working with both bookstores and libraries. It is derived from the author's three decades of experience in the book industry as a writer, an editor, a bookseller, and a publishing industry representative.If you want to leverage insights into the systems and logistics associated with print, eBook and audiobook distribution to retailers and libraries, to maximize your availability in these formats as well as your overall sales and earnings, then this is the book for you.An Author's Guide to Working with Bookstores and Libraries is a no-BS overview of the publishing industry, bookstores and libraries. It outlines the basics of what authors need to know when navigating their way through the complex print, eBook and distribution options available to authors. Whether you are traditionally published or self-published, this book provides guidance and insights to help you maximize your sales, your earnings, and your author brand.

  • - Leverage Insights to Optimize Publishing and Marketing Strategies, Grow Your Global Sales and Increase Revenue on Kobo
    von Lefebvre Mark Leslie Lefebvre
    22,00 €

    Do you want to increase your overall sales and visibility on Kobo?Are you having trouble gaining any traction or growing your reader base outside the Kindle store?Wouldn't it be empowering not to be dependent upon a single retailer for the majority of your eBook income?If you want to tap into the mind behind the creation of Kobo's world-class self-publishing platform, Kobo Writing Life, to understand both the basics and some of the complexities of the platform, then look no further.Mark Leslie Lefebvre was the Director of Self-Publishing and Author Relations at Kobo for six years. Kobo Writing Life was born out of his own desire as an author to establish an author-centric free publishing platform. Drawing upon insights from his years at Kobo as well as his previous two decades of bookselling, writing and publishing experience, Lefebvre shares the challenges, quirks and tricks that are important for helping you leverage Kobo's strengths to your advantage.In this book you will learn:How to navigate the Kobo Writing Life dashboard as well as Kobo itselfStrategies to optimize your metadata to increase both sales and visibilityThe importance of leveraging Kobo preorders by understanding how they workWays to maximize your margin and global earnings per unit saleProven price optimization techniques that the most successful authors useHow to increase your chance of promotional sales direct at Kobo. . . and more . . .Killing It On Kobo is an in-depth, heart-felt and eye-opening series of insights collected in a single volume to give you full access to information and proven strategies that you can use to maximize your own sales and ultimate success selling through Kobo.

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