Bücher von Nicholas Lovell

Read this book for a biting analysis of the games'industry's most burning issues as it gets knocked from pillar to post by digital transition and the pressure of free content. Inside, you will find out:¿ Why there has never been a better time to be game developer¿ Which ten companies are doomed to failure¿ How video game tax credits are short-term gain for long-term pain¿ Why EMI's decision to enforce copyright over a parody of Empire, State of Mind was stupidAll these questions and more are discussed with brutal frankness by Nicholas Lovell, author of the acclaimed GAMESbrief blog.This is Volume 1 of GAMESbrief Unplugged: an edited, curated collection of the best of GAMESbrief, covering copyright, politics, taxation, and opinions on everything from microtransactions to why games don't cause rickets.

Making money from games in the twenty-first centuryNicholas Lovell helps companies make money from games, understand emerging platforms (Apple's iOS, Google Android, browser-based, online) and navigate new business models. In this second volume of Nicholas's provocative and incisive analysis, you will learn:¿ How ngMoco, Jagex and Bigpoint built businesses worth hundreds of millions on the power of free¿ How in-app purchases can transform your business's revenues and profits¿ How a company with $100 million of venture backing went bust, and how to avoid their mistakes¿ What new online business models mean for hardware manufacturers, retail and traditional publishersIf you want to ride the wave of online games, weather the transition to free and become a successful, profitable games business, you need to read this book.

54 of the most important and high-impact ideas in modern game design, presented in easy to understand summary cards and explained in full detail on the facing page.This is a practical book aimed at helping you to understand and implement F2P systems that will make your game profitable, successful and, most of all, fun. Perfect for those embarking on their first F2P project and experienced developers seeking to refine their techniques alike, The F2P Toolbox draws on years of experience of F2P games and businesses to give you no-nonsense advice and guidelines that will improve your business and delight your players.