Bücher von Oliver Gassmann

Für Unternehmen existenziell: Immer am Ball bleiben und das eigene Geschäft proaktiv an Veränderungen anpassen. Dieses Buch zeigt, wie es geht!- Geniale Methode, um das eigene Geschäftsmodell weiterzuentwickeln oder neue Geschäftsmodelle zu entwickeln- Unverzichtbares Werk für alle, die über das Geschäftsmodell Wettbewerbsvorteile erzielen wollen und auf der Suche nach einem "Feuerwerk der Ideen" sind- Begleitmaterial zum DownloadOliver Gassmann, Karolin Frankenberger und Michaela Choudury sind herausragende Experten der Innovation. Mit diesem Werk ist ihnen ein international viel beachteter Meilenstein zur Entwicklung von Geschäftsmodellen gelungen."Der St. Galler Business Model Navigator ermöglicht, aus der eigenen Branchenlogik auszubrechen, und macht damit den Weg frei für ein Feuerwerk neuer Ideen."Wolfgang Rieder, Managing Partner, Head of Advisory Switzerland, PricewaterhouseCoopers"Mit dem Business Model Navigator sind wir in der Lage, das Geschäftsmodell als Ganzes zu begreifen und am kompletten System zu arbeiten. Die St. Galler Methodik bringt nicht nur Ergebnisse, sondern erweitert auch den Mindset." Daniel Sennheiser, President Strategy and Finance, Sennheiser "The St. Gallen Business Model Navigator offers a great opportunity to challenge our habitual thinking concerning business models and revenue generation."Dr. Ian Roberts, CTO, Bühler"An aspiring field such as New Space really benefits from the St.Gallen Business Model Navigator because the market will be defined by a variety of innovative business models - going through all the possibilities is a real competitive advantage!"Dr. Henning Roedel, NASA Ames Research Center

Transforming cities through digital innovations is becoming an imperative for every city. However, city ecosystems widely struggle to start, manage and execute the transformation. This book aims to give a comprehensive overview of all facets of the Smart City transformation and provides concrete tools, checklists, and guiding frameworks.

What are the secrets of competitive R&D on a global scale? Based on research with hundreds of R&D executives from more than 80 companies and 1000 R&D laboratories, this work presents fresh concepts and trends in global R&D management. It also includes case studies from 22 best-practice companies that show how to put these concepts into practice.

This book focuses on three sources of pharmaceutical innovation: new management methods in the drug development pipeline, new technologies as enablers for cutting-edge R&D, and new forms of internationalisation, such as outside-in innovation in the early phases of R&D.

This book aids managers dealing with innovation in China, offering concrete advice on how Western firms can benefit, even in a climate of insufficient protection of intellectual property. Includes helpful examples and checklists for decision makers.

Pharmaceutical giants have been doubling their investments in drug development, only to see new drug approvals to remain constant for the past decade.

Pharmaceutical giants have been doubling their investments in drug development, only to see new drug approvals to remain constant for the past decade.