Bücher von Paul Clark

Selecting the right aircraft for an airline operation is a vastly complex process, involving a multitude of skills and considerable knowledge of the business. This book provides guidance to those involved in aircraft selection strategies. It is also useful for the banking community where insights into aircraft acquisition decisions are vital.

Captures the key issues that determine a viable airline industry in an increasingly globalised world and calls for more radical business thinking to ensure that mistakes are avoided in future. This book looks at the airline business through the eyes of both the airlines themselves and also their customers.