Bücher von Puneet Jain

"Contemporary Trends and Challenges in Commerce" is an edited book that comprises research papers from experts in the field of commerce. The book is organized into six tracks, each of which focuses on a specific area of commerce: Finance and Accounts, Sales and Marketing, Trade and Economics, Human Resources, General Management, and Startups and Entrepreneurship. In the Finance and Accounts track, the authors explore various financial instruments, techniques, and practices that are relevant to contemporary commerce. The Sales and Marketing track delves into the intricacies of modern sales and marketing practices. The papers cover topics such as customer behavior, market research, branding, advertising, and social media marketing. In the Human Resources track, the authors delve into the management of human capital in contemporary commerce. They explore various HR practices, such as recruitment, selection, training, performance management, and compensation. The papers also discuss contemporary issues in HR management, such as diversity, inclusion, and workplace culture. The General Management track covers a broad range of topics relevant to general management, such as strategic planning, decision-making, leadership, and organizational behavior. The Trade and Economics track focuses on the broader economic context in which commerce operates. The authors analyze trends and challenges in international trade, globalization, economic policies, and regulations that impact businesses' operations. They also explore the role of technology in shaping trade and economic activity. Finally, in the Startups and Entrepreneurship track, the authors explore the challenges and opportunities that startups and entrepreneurs face in contemporary commerce. The papers cover topics such as innovation, business models, financing, and growth strategies. The authors provide insights into effective practices for starting and scaling successful businesses. Overall, "Contemporary Trends and Challenges in Commerce" provides a comprehensive overview of the latest trends and challenges in contemporary commerce. It is a valuable resource for researchers, practitioners, and students interested in the field of commerce.

Reduction of energy consumption in buildings is one of the main concerns worldwide and it is a serious challenge particularly in desert regions. In India there are many regions where desert conditions prevail. In this study the effect of some of the parameters such as (i) insulating material on the external walls and roof and (ii) the orientation of the building on indoor thermal environment has been simulated using commercial software ¿ ¿Design Builder¿. The insulating material was selected from the Design Builder¿s material library and four different orientations of the building i.e. 0o, 30o, 60o and 90o were selected. The building adopted for the simulation is cuboid in shape has 12 flats ¿ four flats on each floor. The building is located at Jaipur in India. From the simulation study, it was found that maximum temperature of indoor air during summer, averaged over all the flats, drops by 3.82 oC when insulation is used; the existing orientation of the building (0o orientation) gives lowest maximum temperature of indoor air during summer and of the twelve flats, flats on the ground floor are most comfortable during summer.