Bücher der Reihe Applied Innovation and Technology Management

This book offers students an introduction to the concepts of big data and artificial intelligence (AI) and their applications in the business world. It answers questions such as what are the main concepts of artificial intelligence and big data? What applications for artificial intelligence and big data analytics are used in the business field? It offers application-oriented overviews and cases from different sectors and fields to help readers discover and gain useful insights. Each chapter features discussion questions and summaries. To assist professors in teaching, the book supplementary materials will include answers to questions, and presentation slides.

Cybersecurity has become a critical area to focus after recent hack attacks to key infrastructure and personal systems. This book reviews the building blocks of cybersecurity technologies and demonstrates the application of various technology intelligence methods through big data. Each chapter uses a different mining method to analyze these technologies through different kinds of data such as patents, tweets, publications, presentations, and other sources. It also analyzes cybersecurity methods in sectors such as manufacturing, energy and healthcare.

Although most universities could be considered bureaucrat organizations, the accumulated knowledge reveals that universities try to adapt their core activities and technological innovation processes to face the current socio-economic challenges. This book explores the ways in which universities have re-built multiple capabilities to support the development of applied innovation and manage new technologies. Concretely, this book (1) theoretically addresses the university managers¿ view for re-building university capabilities due to the public policy agendas demands; and (2) empirically addresses the documentation of experiences and strategies adopted by universities in different contexts to achieve public policy agendas. These universities strategies include re-build entrepreneurial, innovative, digital, and sustainable capabilities. This book encourages researchers, scholars, academics, students and policy makers to re-think how universities are expanding equal opportunities relatedto high-quality higher education, innovative/entrepreneurial graduate options, and contributing to sustainable societal advance and well-being through research and community engagement.