Bücher der Reihe International Business series

This book adds a valuable `Chinese voice' to the current Western-dominated forum on Chinese business negotiating style. The book provides the reader with an in-depth socio-cultural understanding of Chinese negotiating behaviour and tactics in the context of Sino-Western business negotiation. It addresses this fascinating and complex subject by looking systematically at various components of Chinese business culture which range from contemporary Chinese politics to ancient Chinese philosophies and military stratagems.

An examination of fundamental strategic issues confronted by firms competing in newly opened markets. Michael W Peng's comparative and interdisciplinary study covers emerging markets in East Asia, Central and Eastern Europe and the newly independent states of the former Soviet Union.

Analyses the inter-industry pattern of multinational enterprises in India in the framework of internationalisation theory.

This comprehensive volume brings together leading scholars with extensive business and research experience in China. China 2000 provides in-depth discussion and analysis of a wide range of topics central to understanding the evolving business climate of China.