Bücher der Reihe The Nonaka Series on Knowledge and Innovation

Between the covers of this book byKimio Kase and colleagues, business moves forward.' Kevin Roberts, CEO Worldwide, Saatchi & Saatchi, Lovemarks Company 'Having lived and worked my entire life in various countriesaround the world, I agree with the authors' premise that Asiansand Westerners often approach business problems from differentangles.

This book, by one of world's most innovative business scholars and a pioneering philosopher of Edmund Husserl, creatively applies insights from neuroscience, philosophy of experience called "phenomenology" to highly successful and intuitive method of business management.

This book offers a meditation on the links between philosophy and its implementation, interpreting why and how a leader's "philosophy" strengthens his action predicated on the purposeful vision of life; and discusses the a hypothesis that performance control in management may be driven by transcendental and intrinsic motivations, contrasting with the traditional management control theory. It construes how Inamori's management philosophy disciplines accounting and finance management towards putting its basic tenets into practice. Examining, in particular, the history of Kyocera, the authors provide a contemplative look at a human centric philosophy, which will be of interest to scholars of management, corporate executives, and economists with a philosophical bent.