Führung & Strategie

Internationally recognized leadership expert John C. Maxwell teaches readers how to shift their leadership to keep innovating, improving, and influencing others in today's fast-paced world.

To the newcomer PRINCE2 can represent a bewildering array of jargon. Terms like 'integrated elements', 'principles', 'practices', 'processes' and 'management or specialist products' can easily overwhelm the most eager of students on first exposure. Understanding what these terms mean in simple language and, even more important, how all these elements of PRINCE2 fit together, is the major hurdle that needs to be overcome if the many benefits of the method are to be unlocked. IAN LAWTON is a former chartered accountant, sales executive, business consultant and IT project manager. Since 2008 he has trained more than 2500 delegates on PRINCE2 courses. He has worked for some of the market leaders in training provision such as Parity and QA, and understands how to make the method accessible to newcomers.

Update your thinking and avoid complacency with the 12 week yearAre you ready to change your life? This hands-on template for implementing advice from the game-changing book The 12 Week Year is a study guide that makes it easy for anyone to apply the 12 week year to their own lives. Instead of getting bogged down in annualized thinking that produces pitfalls and saps productivity, follow along with this guide to redefine your "year" to be just 12 weeks long. By doing so, you'll avoid complacency, begin to focus on what matters most, create better clarity, and develop a sense of urgency so that "now" is always the right time to act.Applicable to business growth, career goals, and life in general, the 12 week plan will help you improve in any--or every--area. By closing the "knowing-doing gap," you'll discover how to execute on what you already know and greatly expand the boundaries of your capabilities. Learn to:* Create your personal and business visions with step-by-step tips* Develop your own 12 week plan by applying what you know to what you do* Put over 10 years of field-tested content, exercises, and templates to work for you* Build a 12 week commitment and apply the system to your own life and businessTake back your life, improve your thinking, and advance your business or career by implementing real-world, hands-on methods in The 12 Week Year Study Guide.

A more effective leadership model for the new business environment. Spiral Dynamics in Action explores the evolution of modern business, and provides a model for moving forward amidst ever-increasing complexity and change.

Preeminent leadership scholar Linda Hill shows how leaders unleash and harness the "collective genius" of the people they lead, spurring innovation and strengthening the group.

Value stream mapping - an essential but underused methodology - is a proven approach to help you visualize and resolve disconnects, redundancies, and gaps in your value delivery system. In this detailed guide, the authors present a practical way to deeply understand how work gets done - in any environment - and how to design improved work systems.

BusinessWeek's #1 Management Educator and HR Guru Dave Ulrich presents a handbook of practical, workable solutions with step-by-step guidance for transforming HR departments to meet the unique strategic needs of businesses of the future.

"From the New York Times bestselling author of Clear Thinking and Farnam Street founder, Shane Parrish. The fourth and final installment in the timeless Great Mental Models series"--

The Instant New York Times Bestseller“Engaging and entertaining… a glimpse of the economy of the future.” —Tim Wu, New York Times Book ReviewFrom the New York Times bestselling author of The Signal and the Noise, the definitive guide to our era of risk—and the players raising the stakes   In the bestselling The Signal and the Noise, Nate Silver showed how forecasting would define the age of Big Data. Now, in this timely and riveting new book, Silver investigates “the River,” the community of like-minded people whose mastery of risk allows them to shape—and dominate—so much of modern life. These professional risk-takers—poker players and hedge fund managers, crypto true believers and blue-chip art collectors—can teach us much about navigating the uncertainty of the twenty-first century. By immersing himself in the worlds of Doyle Brunson, Peter Thiel, Sam Bankman-Fried, Sam Altman, and many others, Silver offers insight into a range of issues that affect us all, from the frontiers of finance to the future of AI. Most of us don’t have traits commonly found in the River: high tolerance for risk, appreciation of uncertainty, affinity for numbers—paired with an instinctive distrust of conventional wisdom and a competitive drive so intense it can border on irrational. For those in the River, complexity is baked in, and the work is how to navigate it. People in the River have increasing amounts of wealth and power in our society, and understanding their mindset—and the flaws in their thinking— is key to understanding what drives technology and the global economy today. Taking us behind the scenes from casinos to venture capital firms, and from the FTX inner sanctum to meetings of the effective altruism movement, On the Edge is a deeply reported, all-access journey into a hidden world of power bro­kers and risk-takers.

In this book, author Will Larson shows you ways to obtain your first executive job and quickly ramp up to meet the challenges you may not have encountered in non-executive roles.

FINANCIAL TIMES BUSINESS BOOK OF THE MONTH 'Full of powerful, practical lessons on changing how we think and act.'Eric Schmidt, former CEO and Chairman of Google'Many principles mentioned in the book helped us build Zoom, and they will help you as well.'Eric S. Yuan, founder and CEO, ZoomInspired by venture capitalists' unique way of thinking, The Venture Mindset offers a transformative playbook for delivering results in a rapidly changing world from a top Stanford professor and a technology executive.Venture capitalists are known for their extraordinary ability to spot opportunities. They know how to identify emerging trends, how to bring new industries into being, and when to hold them and when to fold. Their unique way of thinking has made them the force behind world-changing companies such as Amazon, Google, Moderna, SpaceX, and Zoom. Stanford Professor Ilya Strebulaev has devoted two decades to studying VCs' counterintuitive approaches to decision-making and the reasons behind the successes and failures of corporate innovations. Alex Dang has witnessed up close how VCs' thinking and mechanisms can create successful businesses at companies like Amazon and McKinsey. Combining their insight and extensive experience, they present nine distinct principles that will help you make better decisions, transform your business, and achieve remarkable results, no matter your industry. In The Venture Mindset, you'll learn:- One question VCs ask that will change the way you evaluate opportunities- Why you should encourage dissent and be wary of consensus- The number one killer of innovation in traditional corporate environments- Why it's crucial to learn when to 'pull the plug' on initiatives- Why failure is not just an option, but a necessity Packed with entertaining stories and scientific precision, The Venture Mindset is a must-read for anyone who wants to be better equipped for the era of uncertainty when industry, company, and career can be disrupted overnight. The Venture Mindset will teach you more than how to simply survive. It'll teach you how to win big.

A new edition of the bestseller that has helped aspiring leaders worldwide advance their careers and step up to larger leadership roles.You aspire to lead with greater impact. The problem is you're busy executing on today's demands. You know you have to carve out time from your "day job" to build your leadership skills, but it’s easy to let immediate problems and old mindsets get in the way.Herminia Ibarra—one of the world's foremost experts on leadership—shows how individuals at all levels can step up to leadership by making small but crucial changes in their jobs, their networks, and themselves. In Act Like a Leader, Think Like a Leader, Ibarra offers advice to:Redefine your job in order to make more strategic contributionsDiversify your network so that you connect to, and learn from, a wider range of stakeholdersBecome more playful with your self-concept, allowing your familiar—and possibly outdated—leadership style to evolveIbarra turns the usual leadership advice—generate insight about yourself through reflection and analysis of your strengths and weaknesses—on its head by arguing that you must first act and experiment your way into trying new things. The valuable external perspective you gain from direct experiences and experimentation—which Ibarra calls outsight—provides new and critical information on what kind of work is important to you, how you should invest your time, why and which relationships matter, and, ultimately, who you want to become.Updated with new examples and self-assessments, this book gives you the tools to start acting like a leader and advancing your career to the next level.

The Strategy and Tactics of Pricing is the most well-established and influential strategic pricing text available, relied on by practitioners and students globally as a core guide for value-based pricing.

AN INTERNATIONAL BESTSELLER'Masterly... Utterly compelling... A highly readable and engaging tour' Sam Freedman, The TimesFrom the New York Times bestselling author of The Signal and the Noise, the definitive guide to our era of risk-and the players raising the stakesIn the bestselling The Signal and the Noise, Nate Silver showed how forecasting would define the age of Big Data. Now, in this timely and riveting new book, Silver investigates "The River," or those whose mastery of risk allows them to shape-and dominate-so much of modern life. These professional risk takers-poker players and hedge fund managers, crypto true-believers and blue-chip art collectors-can teach us much about navigating the uncertainty of the 21st century. By embedding within these worlds, Silver offers insight into a range of issues that affect us all, from the frontiers of finance to the future of AI.The River has increasing amounts of wealth and power in our society, and understanding their mindset-including the flaws in their thinking-is key to understanding what drives technology and the global economy today. There are certain commonalities in this otherwise diverse group: high tolerance for risk; appreciation of uncertainty; affinity for numbers; skill at de-coupling; self-reliance and a distrust of the conventional wisdom. For the River, complexity is baked in, and the work is how to navigate it, without going beyond the pale.Taking us behind-the-scenes from casinos to venture capital firms to meetings of the effective altruism movement, On the Edge is a deeply-reported, all-access journey into a hidden world of powerbrokers and risk takers.

Craft a sales pitch that dramatically outperforms an aimless feature walkthrough. World-renowned product positioning and marketing expert April Dunford knows that standing out in a crowded market is the key to getting sales. In Sales Pitch, she shows entrepreneurs, salespeople, marketers, and business leaders how they can achieve success by building a narrative that clearly communicates how your product is different and better than anything else on the market.Using a simple step-by-step method and compelling case stories, the author of Obviously Awesome guides you through a solid sales pitch structure that helps customers make confident buying decisions, while positioning you to clearly win in the market. In this book you will learn: ¿ Why you need to be your prospect's guide in the buying process¿ Why a sales pitch is a unique style of story designed to help your customer say "yes" with confidence¿ How "do nothing" is the most fearsome competitor you have¿ How and when qualification, discovery, and product demos fit into a sales pitch¿ How your positioning is reflected in a great sales narrative¿ Why your differentiated value is the star of the show¿ The eight components of a solid sales pitchA successful sales pitch is more than a simple product walkthrough, a canned set of discovery questions, or a pushy sales monologue. This book will help you create a winning pitch that gets you better customers-and more of them.

"Millions of readers have discovered the secrets of success in this classic guide to achieving your dreams. Whether your goal is to earn more, lead better, or simply find more confidence and satisfaction in life, this inspiring and actionable guide will show you the way. Motivational expert Dr. David J. Schwartz presents a carefully designed program for getting the most out of your job, your relationships and family life, and your community. He demonstrates that you don't need to be born into great wealth and intellectual acumen to attain great success and happiness--but you do need to learn and understand the habit of thinking and behaving in ways that will get you there."--

WE ARE ALL HYPOCRITES/WE ARE ALL FROGS IN A BOILING POT | ARE YOU VULNERABLE ENOUGH? | YES! IS MORE | BE HYPER VIGILANT, OR ELSE | FIGHT THE FEARThese are some of the riotous mantras that have guided GANNI to global stardom. A fashion B-Corp adored by supermodels, #GANNIGirls and global leaders, GANNI are sustainability trailblazers on a mission to change business forever.Founder Nicolaj Reffstrup reveals the philosophy that has guided GANNI and shows what it takes to takes culturally, financially and creatively to build a future-ready, responsible brand - and how you can too.

In den letzten Jahren ist rund um das Thema Kaffee ein kleiner Design-Kosmos entstanden. Cafés, Kaffeebars und unabhängige Röstereien sind Anziehungspunkte in jeder Stadt und locken mit origineller Innenarchitektur ihre Gäste. Die Bandbreite ihres visuellen Auftritts, ihrer Logos und Verpackungen reicht dabei von Letterpress und Vintage über Sixties bis zur Gen Z.Designing Coffee beleuchtet diese Vielfalt, von minimalistischen japanischen Kaffeebars, die an Teehäuser erinnern, über Spielarten des kalifornischen Diners bis zu schicken Cafés in Paris oder Mailand. Dabei werden nicht nur Einrichtung und Grafik gezeigt - Kaffee-Expertin Lani Kingston beschreibt, was Gäste heute verlangen und was man wissen sollte, um eine eigene Kaffeebar zu eröffnen.

The Winter Market Gardener is a guide to year-round vegetable production. Based on years of experimentation in techniques, tools, and cultivars, it presents planting, care, and harvesting details for dozens of winter crops that earn money and provide the highest quality, most delicious produce for local markets.

Brand health measurement is one of the most common and expensive pieces of research companies conduct. All industries and sectors measure the health of their brand to some extent, which means knowing how to do this well is crucial knowledge.