Bücher veröffentlicht von Crown

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup asan organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business. The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on ';validated learning,' rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute. Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneursin companies of all sizesa way to test their vision continuously, to adapt and adjust before it's too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.

Longlisted for the National Book AwardNew York Times BestsellerA former Wall Street quant sounds an alarm on the mathematical models that pervade modern life and threaten to rip apart our social fabricWe live in the age of the algorithm. Increasingly, the decisions that affect our liveswhere we go to school, whether we get a car loan, how much we pay for health insuranceare being made not by humans, but by mathematical models. In theory, this should lead to greater fairness: Everyone is judged according to the same rules, and bias is eliminated.But as Cathy O'Neil reveals in this urgent and necessary book, the opposite is true. The models being used today are opaque, unregulated, and uncontestable, even when they're wrong. Most troubling, they reinforce discrimination: If a poor student can't get a loan because a lending model deems him too risky (by virtue of his zip code), he's then cut off from the kind of education that could pull him out of poverty, and a vicious spiral ensues. Models are propping up the lucky and punishing the downtrodden, creating a ';toxic cocktail for democracy.' Welcome to the dark side of Big Data.Tracing the arc of a person's life, O'Neil exposes the black box models that shape our future, both as individuals and as a society. These ';weapons of math destruction' score teachers and students, sort resumes, grant (or deny) loans, evaluate workers, target voters, set parole, and monitor our health.O'Neil calls on modelers to take more responsibility for their algorithms and on policy makers to regulate their use. But in the end, it's up to us to become more savvy about the models that govern our lives. This important book empowers us to ask the tough questions, uncover the truth, and demand change. Longlist for National Book Award (Non-Fiction) Goodreads, semi-finalist for the 2016 Goodreads Choice Awards (Science and Technology) Kirkus, Best Books of 2016 New York Times, 100 Notable Books of 2016 (Non-Fiction) The Guardian, Best Books of 2016 WBUR's "e;On Point,"e; Best Books of 2016: Staff Picks Boston Globe, Best Books of 2016, Non-Fiction

NEW YORK TIMESBESTSELLER *;Learn the negotiation model used by Google to train employees worldwide, U.S. Special Ops to promote stability globally (';this stuff saves lives'), and families to forge better relationships.A 20% discount on an item already on sale. A four-year-old willingly brushes his/her teeth and goes to bed. A vacationing couple gets on a flight that has left the gate. $5 million more for a small business; a billion dollars at a big one.Based on thirty years of research among forty thousand people in sixty countries, Wharton Business School Professor and Pulitzer Prize winner Stuart Diamond shows in this unique and revolutionary book howemotional intelligence, perceptions, cultural diversity and collaborationproduce four times as much value as old-school, conflictive, power, leverage and logic.As negotiations underlie every human encounter, this immediately-usable advice works in virtually any situation: kids, jobs, travel, shopping, business, politics, relationships, cultures, partners, competitors.The tools are invisible until you first see them. Then they're always there to solve your problems and meet your goals.

NEW YORK TIMES BESTSELLER *; NAMED ONE OF THE BEST BOOKS OF THE YEAR BY THE ECONOMIST';The most important book on decision making since Daniel Kahneman'sThinking, Fast and Slow.'Jason Zweig,TheWall Street Journal Everyone would benefit from seeing further into the future, whether buying stocks, crafting policy, launching a new product, or simply planning the week's meals. Unfortunately, people tend to be terrible forecasters. As Wharton professor Philip Tetlock showed in a landmark 2005 study, even experts' predictions are only slightly better than chance. However, an important and underreported conclusion of that study was that some experts do have real foresight, and Tetlock has spent the past decade trying to figure out why. What makes some people so good? And can this talent be taught? In Superforecasting, Tetlock and coauthor Dan Gardner offer a masterwork on prediction, drawing on decades of research and the results of a massive, government-funded forecasting tournament. The Good Judgment Project involves tens of thousands of ordinary peopleincluding a Brooklyn filmmaker, a retired pipe installer, and a former ballroom dancerwho set out to forecast global events. Some of the volunteers have turned out to be astonishingly good. They've beaten other benchmarks, competitors, and prediction markets. They've even beaten the collective judgment of intelligence analysts with access to classified information. They are "e;superforecasters."e; In this groundbreaking and accessible book, Tetlock and Gardner show us how we can learn from this elite group. Weaving together stories of forecasting successes (the raid on Osama bin Laden's compound) and failures (the Bay of Pigs) and interviews with a range of high-level decision makers, from David Petraeus to Robert Rubin, they show that good forecasting doesn't require powerful computers or arcane methods. It involves gathering evidence from a variety of sources, thinking probabilistically, working in teams, keeping score, and being willing to admit error and change course. Superforecasting offers the first demonstrably effective way to improve our ability to predict the futurewhether in business, finance, politics, international affairs, or daily lifeand is destined to become a modern classic.

The captivating, untold story of Hermann Rorschach and his famous inkblot testNAMED ONE OF THE BEST BOOKS OF THE YEAR BYNPR *;New York Post*;Sunday Times(UK)*;Irish IndependentIn 1917, working alone in a remote Swiss asylum, psychiatrist Hermann Rorschach devised an experiment to probe the human mind: a set of ten carefully designed inkblots. For years he had grappled with the theories of Freud and Jung while also absorbing the aesthetic movements of the day, from Futurism to Dadaism. A visual artist himself, Rorschach had come to believe that who we are is less a matter of what we say, as Freud thought, than what we see.After Rorschach's early death, his test quickly made its way to America, where it took on a life of its own. Co-opted by the military after Pearl Harbor, it was a fixture at the Nuremberg trials and in the jungles of Vietnam. It became an advertising staple, a cliche in Hollywood and journalism, and an inspiration to everyone from Andy Warhol to Jay Z. The test was also given to millions of defendants, job applicants, parents in custody battles, and people suffering from mental illness or simply trying to understand themselves better. And it is still used today.In this first-ever biography of Rorschach, Damion Searls draws on unpublished letters and diaries and a cache of previously unknown interviews with Rorschach's family, friends, and colleagues to tell the unlikely story of the test's creation, its controversial reinvention, and its remarkable enduranceand what it all reveals about the power of perception. Elegant and original, The Inkblots shines a light on the twentieth century's most visionary synthesis of art and science.Praise for The Inkblots';Impressively thorough . . . part biography of Herman Rorschach, psychoanalytic super sleuth, and part chronicle of the test's afterlife in clinical practice and the popular imagination . . . Searls is a nuanced and scholarly writer . . . genuinely fascinating.'TheNew York Times Book Review';A marvelous book about how one man and his enigmatic test came to shape our collective imagination. The Rorschach test is a great subject andThe Inkblotsis worthy of it:beguiling, fascinating, and full of new discoveriesevery time you look.'David Grann, author ofThe Lost City of Z

The acclaimed New York Times bestseller by Sue Klebold, mother of one of the Columbine shooters, about living in the aftermath of Columbine.On April 20, 1999, Eric Harris and Dylan Klebold walked into Columbine High School in Littleton, Colorado. Over the course of minutes, they would kill twelve students and a teacher and wound twenty-four others before taking their own lives. For the last sixteen years, Sue Klebold, Dylan's mother, has lived with the indescribable grief and shame of that day. How could her child, the promising young man she had loved and raised, be responsible for such horror? And how, as his mother, had she not known something was wrong? Were there subtle signs she had missed? What, if anything, could she have done differently? These are questions that Klebold has grappled with every day since the Columbine tragedy. InA Mother's Reckoning, she chronicles with unflinching honesty her journey as a mother trying to come to terms with the incomprehensible. In the hope that the insights and understanding she has gained may help other families recognize when a child is in distress, she tells her story in full, drawing upon her personal journals, the videos and writings that Dylan left behind, and on countless interviews with mental health experts. Filled with hard-won wisdom and compassion,A Mother's Reckoningis a powerful and haunting book that sheds light on one of the most pressing issues of our time. And with fresh wounds from the Newtown and Charleston shootings, never has the need for understanding been more urgent. All author profits from the book will be donated to research and to charitable organizations focusing on mental health issues.Washington Post, Best Memoirs of 2016

WINNER OF THE NOBEL PEACE PRIZEIn this intimate memoir of survival, a former captive of the Islamic State tells her harrowing and ultimately inspiring story. Nadia Murad was born and raised in Kocho, a small village of farmers and shepherds in northern Iraq. A member of the Yazidi community, she and her brothers and sisters lived a quiet life. Nadia had dreams of becoming a history teacher or opening her own beauty salon. On August 15th, 2014, when Nadia was just twenty-one years old, this life ended. Islamic State militants massacred the people of her village, executing men who refused to convert to Islam and women too old to become sex slaves. Six of Nadia's brothers were killed, and her mother soon after, their bodies swept into mass graves. Nadia was taken to Mosul and forced, along with thousands of other Yazidi girls, into the ISIS slave trade. Nadia would be held captive by several militants and repeatedly raped and beaten. Finally, she managed a narrow escape through the streets of Mosul, finding shelter in the home of a Sunni Muslim family whose eldest son risked his life to smuggle her to safety. Today, Nadia's storyas a witness to the Islamic State's brutality, a survivor of rape, a refugee, a Yazidihas forced the world to pay attention to an ongoing genocide. It is a call to action, a testament to the human will to survive, and a love letter to a lost country, a fragile community, and a family torn apart by war.

Our generation made hip-hop. But hip-hop also made us. Why are suburban kids referring to their subdivision as "block”? Why has the pimp become a figure of male power? Why has dodging the feds become an act of honor long after one has made millions as a legitimate artist? What happens when fantasy does more harm than reality?—From the IntroductionHip-hop culture has been in the mainstream for years. Suburban teens take their fashion cues from Diddy and expect to have Three 6 Mafia play their sweet-sixteen parties. From the "Boogie Down Bronx” to the heartland, hip-hop's influence is major. But has the movement taken a wrong turn? In Beats Rhymes and Life, hot journalists Kenji Jasper and Ytasha Womack have focused on what they consider to be the most prominent symbols of the genre: the fan, the turntable, the ice, the dance floor, the shell casing, the buzz, the tag, the whip, the ass, the stiletto, the (pimp's) cane, the coffin, the cross, and the corner. Each is the focus of an essay by a journalist who skillfully dissects what their chosen symbol means to them and to the hip-hop community.The collection also features many original interviews with some of rap's biggest stars talking candidly about how they connect to the culture and their fans. With a foreword by the renowned scholar Michael Eric Dyson, Beats Rhymes and Life is an innovative and daring look at the state of the hip-hop nation.

Since the mid-1960s, Alvin and Heidi Toffler have predicted the far-reaching impact of emerging technological, economic, and social developments on our businesses, governments, families, and daily lives. In REVOLUTIONARY WEALTH, they once again demonstrate their unparalleled ability to illuminate current trends and anticipate what they mean for the future. REVOLUTIONARY WEALTH focuses on how wealth will be created—and who will get it—in the twenty-first century. As the knowledge-based economy (a reality the Tofflers predicted forty years ago) continues to replace the industrial-based economy, they argue, money is no longer the sole determinate of wealth. The Tofflers explain that we are becoming a nation of "prosumers,” consuming what we ourselves produce, and argue that we have all taken on "third jobs”—work we unwittingly do without pay for some of the biggest corporations in the country. Using fascinating examples from our daily lives, they illustrate how our everyday activities—from parenting and volunteering to blogging, painting our houses, and improving our diets—contribute to a non-monetary economy that is largely hidden from economists. Writing with the same insight and clarity that made their earlier books bestsellers, the Tofflers present fresh, groundbreaking new ways of thinking about wealth.

An engrossing and intimate portrait of the Oklahoma-based psychedelic pop band the Flaming Lips, cult heroes to millions of indie-rock fans.In July 2002, the Flaming Lips released an ambitious album called Yoshimi Battles the Pink Robots, which merged elements of orchestral pop, electronic dance music, and old-fashioned psychedelic rock with lyrical themes that were simultaneously poignant and philosophical and supremely silly. The album sold a million copies worldwide, introduced the Flaming Lips to a mass audience, and made them one of the best-known cult bands in rock history.Staring at Sound is the tale of the Flaming Lips's fascinating career (which, in reality, began in 1983) and the many colorful personalities in their orbit, especially Wayne Coyne, their charismatic and visionary founder. Based on hundreds of hours of interviews with the band, it follows the Flaming Lips through the thriving indie-rock underground of the 1980s and the alternative-rock movement of the early '90s, during which they found fans in such rock legends as Paul McCartney, the Rolling Stones, Robert Plant, and Devo, and respected peers in such acts as the White Stripes, Radiohead, and Beck. It concludes with exclusive coverage of the creation of the group's latest album, At War with the Mystics.

Now in paperback, the scandalous international sensation: brash, candid, and utterly hilarious, Luciano Pavarotti's longtime manager tells all.The name "Luciano Pavarotti” is as central to the world of opera as high C's and dueling sopranos. Pavarotti has had, quite inarguably, the most successful career in the history of the operatic profession, having gone from a once-reserved but brilliant tenor to a media-stupefying superstar. In The King and I, Herbert Breslin, Pavarotti's publicist, manager, and friend for thirty-six years, reveals, in a fashion that is witty and bitingly frank, the truth about that white-hot career in all its delicious grandeur. Full of jaw-dropping anecdotes about the most famous divas and disputes of the past three decades, The King and I even features an afterword by the famed tenor himself. A one-of-a-kind read, The King and I is the ultimate backstage book about the greatest opera star ever.

"The only thing that'll last forever is my Thirst . . . .”So says Abel Crofton as he explores the streets and canals of Amsterdam. A New York tunnel worker who's struggling to stay sober after years of alcoholism, Abel is searching for the mother he's never known. Despite having few clues as to her whereabouts, he soon finds a bureaucratic trail that takes him to Haarlem, the Dutch town from which the famed African-American neighborhood takes its name. As Abel ventures into more new territory, he also takes on his identity as a Black man, his rough childhood in Harlem, New York, his relationship to his bitter father, and his battle with addiction. The questions around his life only get more complicated after he meets a coldly direct waitress and a ragged jazz musician, both also bearing major scars from their pasts. The road leads to Haarlem for them as well. Welcome to Abel's search for salvation in another tight page turner from Heather Neff.

A new 21st century individualism is overtaking "corporation-as-king" capitalism, transforming the way we work and live. Today, real power rests in the hands of creative individuals like Bill Gates, Warren Buffett, Oprah Winfrey, and Steven Spielberg, who are changing the world one great idea at a time. In THE 80/20 INDIVIDUAL, Richard Koch reveals the secret of their success: they discovered what they do better than anyone else and rode it for all its worth. In this inspiring sequel to his classic bestseller THE 80/20 PRINCIPLE, Koch shows how to maximize success in your career and life by using the proven principle that 80 percent of changes in the world result from the most powerful 20 percent of actions and ideas. He'll show how to use your own powerful "20 percent spike" - your most creative ideas and unique skills - to measure the amount of value you bring to your employer, clients or customers. For most people, there is a huge disparity between their intrinsic value and the compensation they receive for their efforts. THE 80/20 INDIVIDUAL shows how to narrow that gap. Drawing from his own success as an entrepreneur, as well as from the stories of scores of companies and individuals who have flourished as a result of an 80/20 mind-set, Koch offers a step-by-step method to remodeling a career or existing business, or creating a new one - one that most benefits you. He provides valuable insights on finding 80/20 partners, hiring 80/20 employees, and running an 80/20 business. By building a team that supports your efforts and excels in areas where you lack experience or knowledge, you'll be able to focus your time and energy on your strengths. Productivity and profits will soar because you'll be doing what you do best and enjoy the most. By using the 80/20 strategies outlined in the book, you can take control of your career and financial future.