Bücher veröffentlicht von IGI Global

The digital revolution has brought about a significant shift in the business landscape, making it crucial for organizations to adapt and leverage transformative technologies. However, many businesses struggle to effectively harness the potential of these technologies, hindering their success in the era of digital transformation. Moreover, the pressing need for sustainability adds another layer of complexity to this challenge, requiring businesses to develop innovative models that address both digital transformation and sustainability. Building Smart and Sustainable Businesses With Transformative Technologies by Hamed Nozari offers a comprehensive solution to this pressing problem. With expertise in business management, Nozari provides invaluable insights for academic scholars, students, and professionals on integrating digital transformation and sustainability in business models. By exploring key dimensions, components, and indicators that shape digital businesses in the age of transformative technologies, readers are equipped with practical strategies and approaches. Covering topics such as digital supply chain management, smart production, and the utilization of emerging technologies, the book offers a holistic understanding of thriving in the digital era while addressing sustainability challenges. Nozari's comprehensive analysis and expertise inspire innovative thinking, enabling individuals to develop resilient and future-proof business models. With this transformative guide, scholars, students, and professionals have the necessary resources to drive meaningful change and create smart, sustainable businesses.

In today's highly competitive and rapidly evolving global landscape, the quest for efficiency has become a crucial factor in determining the success of organizations across various industries. Data Envelopment Analysis (DEA) Methods for Maximizing Efficiency is a comprehensive guide that delves into the powerful mathematical tool of DEA, is designed to assess the relative efficiency of decision-making units (DMUs), and provides valuable insights for performance improvement. This book presents a systematic overview of DEA models and techniques, from fundamental concepts to advanced methods, showcasing their practical applications through real-world examples and case studies. Catering to a broad audience, this book is designed for students, researchers, consultants, decision-makers, and enthusiasts in the field of efficiency analysis and performance measurement. Consultants and practitioners will gain practical insights for applying DEA in various contexts, and decision-makers will be equipped to make informed decisions for maximizing efficiency. Additionally, individuals with a general interest in data analysis and performance measurement will find this book accessible and informative. This book covers a wide range of topics, including mathematical foundations of DEA, DEA models and variations, DEA efficiency and productivity measures, DEA applications in various industries such as healthcare, finance, supply chain management, environmental management, education management, and public sector management.

"The book provides information on the potential of AI tools and applications in traditional face-to-face, blended, and online education. Further, the book examines the pedagogical models/design, constraints, and opportunities for innovative use of AI in teaching and learning"--

In the rapidly evolving digital landscape, the ability to connect with consumers through personalized and programmatic advertising has become a vital skill for global companies. As the market undergoes a paradigm shift towards consumer-centric approaches, the need for comprehensive knowledge in this domain is escalating every day. Connecting With Consumers Through Effective Personalization and Programmatic Advertising addresses a timely and pivotal theme that is crucial for companies and the academic community. By bridging the gap between theory and practice, this book equips readers with the tools and strategies necessary to make informed decisions and navigate the dynamic landscape of digital marketing. The book's invaluable content serves as a reliable resource for decision-makers in companies seeking to optimize their digital marketing strategies. It also delves into the depths of knowledge, skills, and processes behind effective personalization and programmatic advertising, offering valuable insights for researchers, teachers, students, and professionals alike.

The security of assistive systems in AI-based digital health communication is a critical challenge, leaving users vulnerable to threats and attacks. AI-Based Digital Health Communication for Securing Assistive Systems provides a comprehensive solution by integrating artificial intelligence (AI) with cybersecurity measures. Edited by Vijeyananthan Thayananthan, this groundbreaking book equips assistive technology developers, researchers, and professionals with the knowledge and tools necessary to safeguard these systems and protect user privacy and well-being. Covering topics such as assistive communication technology, secure assistive technologies, robotics, and AI-based eHealth applications, the book explores innovative approaches to enhance the security of assistive systems. It offers practical guidance and insights into the strategic role of AI-based cybersecurity, empowering readers to protect individuals relying on assistive systems. Professionals, researchers, and scholars in the field of digital health communication will find this book invaluable, especially assistive technology developers looking to enhance their understanding of AI-based cybersecurity. Postgraduate students, research scientists, and academic research scholars will also benefit from the book's valuable insights and advancements. Executives and healthcare management professionals involved in digital health communication can leverage the book's expertise to drive organizational development and create a safer environment for individuals dependent on assistive systems.

The rapid advancements in Artificial Intelligence (AI), specifically in Natural Language Processing (NLP) and Generative AI, pose a challenge for academic scholars. Staying current with the latest techniques and applications in these fields is difficult due to their dynamic nature, while the lack of comprehensive resources hinders scholars' ability to effectively utilize these technologies. Advanced Applications of Generative AI and Natural Language Processing Models offers an effective solution to address these challenges. This comprehensive book delves into cutting-edge developments in NLP and Generative AI. It provides insights into the functioning of these technologies, their benefits, and associated challenges. Targeting students, researchers, and professionals in AI, NLP, and computer science, this book serves as a vital reference for deepening knowledge of advanced NLP techniques and staying updated on the latest advancements in generative AI. By providing real-world examples and practical applications, scholars can apply their learnings to solve complex problems across various domains. Embracing Advanced Applications of Generative AI and Natural Language Processing Models equips academic scholars with the necessary knowledge and insights to explore innovative applications and unleash the full potential of generative AI and NLP models for effective problem-solving.

In the rapidly evolving digital era, businesses undergo profound transformations requiring strategic adaptation and optimization. Digital Business and Optimizing Operating Strategies delves into the intricate interplay between digital technology and business strategies, exploring various facets such as management, marketing, finance, human resources, and more within the digital market structure. This comprehensive book critically examines enterprises' skills, productivity, and adaptability in response to technological advancements and customer expectations. Covering a wide range of sub-topics, this book addresses the management of social media applications, the technological capabilities of human resources, digital sustainability, and the integration of artificial intelligence technology. By highlighting opportunities and challenges, the book serves as a valuable resource for researchers and practitioners across diverse disciplines, offering novel perspectives and cutting-edge practices in the digital business landscape. This book is designed to resonate with a diverse audience, and will appeal to researchers, marketing managers, metaverse enthusiasts, website designers and developers, e-commerce practitioners, social media users, consumer behavior and marketing researchers, and brand experts. It is an essential resource for both undergraduate and graduate students while also serving as a valuable reference for professionals in the field.

In today's world, smart healthcare supports the out-of-hospital concept, which transforms and offers higher care standards. This is accomplished with individual requirements with the help of public opinion. Moreover, smart healthcare systems are generally designed to sense individual health status data, which can be forwarded to clinical professionals for interpretation. Swarm intelligence analysis is a valuable tool for categorizing public opinion into different sentiments. Dynamics of Swarm Intelligence Health Analysis for the Next Generation discusses the role of behavioral activity in the evolution of traditional medical systems to intelligent systems. It further focuses on the economic, social, and environmental impacts of swarm intelligence smart healthcare systems. Covering topics such as healthcare data analytics, clustering algorithms, and the internet of medical things, this premier reference source is an excellent resource for healthcare professionals, hospital administrators, IT managers, policymakers, educators and students of higher education, researchers, and academicians.

Managing solid waste is one of the biggest challenges in urban areas around the world. Technologically advanced economies generate vast amounts of organic waste materials, many of which are disposed of in landfills. In the future, efficient use of carbon-containing waste and all other waste materials must be increased to reduce the need for virgin raw materials acquisition, including biomass, and reduce carbon emissions to the atmosphere, mitigating climate change. Moreover, expeditious development in information and communications technology (ICT) has made the machines more powerful and efficient, but at the same time, there is a simultaneous decrease in product life leading to an extensive rise in the annual production of e-waste, or electronic waste. Considering the health hazards and environmental implications of e-waste, it has become a global problem that needs serious attention. The Handbook of Research on Safe Disposal Methods of Municipal Solid Wastes for a Sustainable Environment covers waste management principles and strategies in different fields and corresponding applications. The book also focuses on the waste management strategies for a sustainable environment that have emerged. Covering key topics such as waste, energy, and recycling, this premier reference source is an excellent resource for environmentalists, government officials, researchers, scholars, academicians, practitioners, instructors, and students.

The multidisciplinary applications of natural science in drug discovery are essential for identifying and developing new drugs and represent a promising area of research. Drug discovery is a complex and challenging process that involves multiple disciplines, including biology, chemistry, pharmacology, and medicine. One of the most interesting areas of drug discovery is using natural science, which involves the study of natural products and their potential therapeutic benefits, in which the research literature has previously been lacking appropriate attention. Multidisciplinary Applications of Natural Science for Drug Discovery and Integrative Medicine is a research book that bridges the gap between traditional and natural science approaches to identify new drug molecules in treating various diseases. The book focuses on allopathic and complementary medicine. It takes a cross-disciplinary examination of biology, chemistry, pharmacology, mathematics, physics, and medicine. This book is suitable for researchers, post-doctoral fellows, graduate students, and post-graduate students interested in exploring natural science's multidisciplinary applications in drug discovery and integrative medicine.

How can a group be empowered to improve their ability to make decisions while also reinforcing the group's intended values, beliefs, and behaviors? Like positive reinforcement, which introduces a desirable or pleasant stimulus after a behavior has been completed and has been found to be effective for reinforcing such behavior, serious games introduce the behavior as a pleasant experience through engagement and entertainment. Where positive reinforcement relies heavily on the willpower of the subject to complete the behavior on their own, serious games introduce a motivational factor from the beginning of the behavior. Serious games are designed for purposes other than entertainment, such as training, learning, creating awareness, or behavior transformation through the introduction of content, topics, narratives, rules, and goals. They are immersive, engaging, and enjoyable, which enhances motivation and learning. The development of serious games is grounded in theoretical backgrounds, such as motivation, constructivism, flow experience, problem-based learning, and learning by doing. This method has been used in a variety of industries, including education, healthcare, military, policy analysis, and business functions such as marketing or financial purposes. They facilitate problem solving through challenges and rewards and use entertainment and engagement components. Serious games can address specific skills for many domains, foster collaboration, provide risk-free environments, and be used as analytical tools for educational research. They reinforce intended values, beliefs, and behaviors of players while conveying knowledge, skills, and attitudes, providing an integrated and effective approach to the transformation of an individual, group, or organization. The Handbook of Research on Decision-Making Capabilities Improvement With Serious Games discusses the use of advanced technologies including extended and immersive reality, digital twins, augmented reality (AR), virtual reality (VR), mixed reality (MR), and IoT sensors to improve decision-making skills and learning through serious games. This book discusses user engagement, game adaptation, content adaptation, and sensor technology. It showcases how to increase decision-making skills in individuals and organizations and incorporates the latest developments in artificial intelligence and machine learning. Led by experts with over 20 years of experience and covering topics such as serious game design, intelligent content adaptation, and machine learning algorithms. This book is designed for professionals in education, instructional designers, curriculum developers, program developers, administrators, educational software developers, policymakers, researchers, training professionals, privacy practitioners, government officials, consultants, IT researchers, academicians, and students.

There are inequalities in global knowledge production in communication outlets, cultural practices, and governance problems. Under this symbiotic relationship, they reinforce the cultural ideas, values, and governance systems operating in the Western countries as an ideal and role model for the Global South countries. Media is regarded as the agent of change for communication and cultural values. Indigenous knowledge production and dissemination is an essential feature to get a better insight into Global South countries. Likewise, dewesternizing and demystifying societal culture and governance issues are pertinent in this age of information. The Handbook of Research on Deconstructing Culture and Communication in the Global South focuses on local production practices keeping in view the local needs of communication outlets and societal and cultural sensitivities. This Indigenous knowledge would provide deeper and richer insights into the problems and sensitivities of Global South countries. To achieve this end, this book adopts a broader approach encompassing development issues, democratic values, digitalization practices, gender equality issues, and more. Covering topics such as biocultural activism, language ideology, and religiocentrism, this major reference work is a valuable resource for graduate students, sociologists, government officials, students and educators of higher education, librarians, development organization leaders, religious scholars, policymakers, researchers, and academicians.

Today's business world is changing with the adoption of the internet of things (IoT). IoT is helping in prominently capturing a tremendous amount of data from multiple sources. Realizing the future and full potential of IoT devices will require an investment in new technologies. The Handbook of Research on Deep Learning Techniques for Cloud-Based Industrial IoT demonstrates how the computer scientists and engineers of today might employ artificial intelligence in practical applications with the emerging cloud and IoT technologies. The book also gathers recent research works in emerging artificial intelligence methods and applications for processing and storing the data generated from the cloud-based internet of things. Covering key topics such as data, cybersecurity, blockchain, and artificial intelligence, this premier reference source is ideal for industry professionals, engineers, computer scientists, researchers, scholars, academicians, practitioners, instructors, and students.

Machine learning (ML) and the internet of things (IoT) are the top technologies used by businesses to increase efficiency, productivity, and competitiveness in this fast-paced digital era transformation. ML is the key tool for fast processing and decision making applied to smart city applications and next-generation IoT devices, which require ML to satisfy their working objective. IoT technology has proven efficient in solving many real-world problems, and ML algorithms combined with IoT means the fusion of product and intelligence to achieve better automation, efficiency, productivity, and connectivity. The Handbook of Research on Machine Learning-Enabled IoT for Smart Applications Across Industries highlights the importance of ML for IoT's success and diverse ML-powered IoT applications. This book addresses the problems and challenges in energy, industry, and healthcare and solutions proposed for ML-enabled IoT and new algorithms in ML. It further addresses their accuracy for existing real-time applications. Covering topics such as agriculture, pattern recognition, and smart applications, this premier reference source is an essential resource for engineers, scientists, educators, students, researchers, and academicians.

The recent advancements in the field of the internet of things (IoT), AI, big data, blockchain, augmented reality (AR)/virtual reality (VR), cloud platforms, quantum computing, cybersecurity, and telecommunication technology enabled the promotion of conventional computer-aided industry to the metaverse ecosystem that is powered by AR/VR-driven technologies. In this paradigm shift, the integrated technologies of IoT and AI play a vital role to connect the cyberspace of computing systems and virtual environments. AR/VR supports a huge range of industrial applications such as logistics, the food industry, and manufacturing utilities. AI-Based Technologies and Applications in the Era of the Metaverse discusses essential components of the metaverse ecosystem such as concepts, methodologies, technologies, modeling, designs, statistics, implementation, and maintenance. Covering key topics such as machine learning, deep learning, quantum computing, and blockchain, this premier reference source is ideal for computer scientists, industry professionals, researchers, academicians, scholars, practitioners, instructors, and students.