Bücher veröffentlicht von Indie Books International

The Race is on for Smooth SellingWhat is smooth selling? Think of the successful America's Cup yachting teams as the metaphor. What it takes to win the America's Cup yacht race can readily be likened to winning in sales:1. Assess. In business the first step is to assess the four critical areas of sales operations: strategy, methodology, performance metrics, and people. 2. Design. Different challenges call for different sales approaches. For instance, do you need a sales team of hunters, farmers, or both?3. Deploy. In business you need to deploy the sales team and support systems. They need to know what the strategy is and what is expected of them to win. 4. Execute. To succeed in business, the execution of the sales plan must be properly managed. Like in sailing, this calls for leadership. Smooth Selling Forever enables small and mid-size business leaders to generate significant, predictable, and sustainable sales growth. Based in the science of selling, when applied correctly and managed vigilantly, smooth selling produces revenue results in a systematic fashion.

In today's fast-paced market, leaders are experiencing challenges that don't respond to yesterday's solutions; long-term customers are buying less, margins are tightening, and the pressure is building. Leaders face more game-changing decisions in a shorter time span. The choices they make at this critical time will either reignite growth or condemn them to business gravity. Reignite provides many pragmatic examples and tools that help executives, managers, and leaders see opportunity through a different lens, so they can discover the profitable connection between market needs and their organization's unique capabilities.