Bücher veröffentlicht von Lioncrest Publishing

No one raves about boring movies, bland customer service experiences, or sleep-inducing classes. The world is rapidly transforming into an experience economy as people increasingly crave extraordinary experiences. Experience designers, marketers, entertainment producers, and retailers have long sought to fill this craving. Now, there's a scientific formula to consistently create extraordinary experiences. The data shows that those who use this formula increase the impact of experiences tenfold. Creating the extraordinary used to be extraordinarily hard. Immersion offers a framework for transforming nearly any situation from ordinary to extraordinary. Based on twenty years of neuroscience research from his lab and innumerable client applications, Dr. Paul J. Zak explains why brains crave the extraordinary. Clear instructions and examples show readers exactly how to create amazing experiences for customers, prospects, employees, audiences, and learners. You can guess if your experience will be extraordinary-or you can apply the insights from Immersion to ensure it is.

"A must read for anyone who wants to host a great event. Practical, actionable, and useful."- James Clear, Atomic Habits"An encouraging, upbeat, and useful call to host parties and make friends. Gray provides innumerable helpful hints and tips for prospective hosts and a new strategy for meeting people and networking. "-Kirkus Reviews, Best New Books of 2022You know that well-connected friend who only exists in the movies? The one who throws the best parties and can set up any introduction you need?Everyone wants to know someone magical like this who brings people together. The secret is: you can be that person. You should be that person. The 2-Hour Cocktail Party will show you how.Discover a simple formula with step-by-step instructions to host small gatherings. It will help you:Meet new peopleStrengthen your existing relationships, andMake you the person everyone wants to know.You'll learn exactly how to host a successful event:Which days are best (probably not the ones you think!)What to say to the first people who arriveHow to ensure your invitations get responsesHow to get your guests to mingle with proven scriptsExactly how to nicely get people to leavePlus, get helpful pre-party checklists and a breakdown of activities to encourage new connections.The 2-Hour Cocktail Party is based on five years of research and thousands of events. It is extremely tactical, practical, and easy to read.When you learn how to host a successful event, you'll make new friends, boost your career, and leave everyone asking, "When's your next party?"

Over 5 million copies soldPARA DAVID GOGGINS, LA INFANCIA FUE UNA PESADILLA.La pobreza, los prejuicios y los malos tratos físicos colorearon sus días y atormentaron sus noches. Pero gracias a su autodisciplina, su fortaleza mental y trabajo duro, Goggins pasó de ser un joven con sobrepeso, deprimido y sin futuro, a convertirse en un icono de las Fuerzas Armadas estadounidenses y en uno de los mejores atletas de resistencia del mundo. Es el único hombre de la historia que ha completado un entrenamiento de élite como SEAL de la Marina, Ranger del Ejército y Controlador Aéreo Táctico de las Fuerzas Aéreas, y llegó a batir récords en numerosas pruebas de resistencia, lo que inspiró a la revista Outside a nombrarlo "El Hombre (Real) en Mejor Forma de Estados Unidos".En No Me Puedes Lastimar, comparte la asombrosa historia de su vida y revela que la mayoría de nosotros aprovechamos sólo el 40% de nuestras capacidades. Goggins llama a esto La Regla del 40%, y su historia ilumina un camino que cualquiera puede seguir para superar el dolor, vencer al miedo y alcanzar su máximo potencial.

Innovation drives business success. Intellectual property is the opportunity to elevate innovations into business value while managing IP risks from competition.In Intellectual Property Protect, Cheryl Milone provides cost-efficient intellectual property strategies that help you maximize your IP rights, manage risk, and protect your greatest assets-your innovation and its inventors and creators. Starting with a single patent filing opens the door to benefits, optimized when you align IP strategy with your business objectives. You'll learn to execute patent and IP filings powered by a checklist and informed IP business decisions, and to apply these strategies as input to your future innovations within accelerating technologies, such as blockchain and generative artificial intelligence. Packed with expert and common-sense insights from a leading IP business strategist, attorney, entrepreneur, and inventor, IP Protect: Business-Aligned IP Strategy is the must-read playbook you need to strengthen your business and reap the rewards you deserve.

You've spent your career preparing clients for retirement, but are you prepared for your own? The strategies that could make or break you when selling your practice as a financial advisor are easy to overlook. From succession planning and exit strategies to valuation drivers and payout plans, your options are nearly endless-don't leave the most lucrative one on the table.In Success with Succession, financial advisor and practice acquisition expert Paul Daniel Franco presents key considerations, common misconceptions, and insightful strategies that can help you reap rewards from years of hard work. Whether you are approaching retirement or have years to go, are a sole practitioner or work with a firm, you'll learn how to secure your legacy, protect your assets, and choose a strategy to maximize returns. It's your turn to plan now. Success with Succession is the template every financial advisor needs to safeguard their work, their wealth, and their future.