Bücher veröffentlicht von Pearson Education Limited

For courses in Introduction to Communication that take a mainstream rather than a survey approach A five-principles approach that helps students build practical communication skillsCommunication: Principles for a Lifetime was designed to address the biggest challenge when teaching Introduction to Communication: how to present the variety of fundamental theory and skills without overwhelming learners. By organizing the text around five key principles of communication, authors Steven Beebe, Susan Beebe, and Diana Ivy help students to see the interplay among communication concepts, skills, and contexts. The sixth edition retains this successful five-principles framework, and adds updated content and a new learning architecture that better helps students build, and use, strong communication skillsin the course and beyond.

For courses in International FinanceA balanced approach to theory and policy applicationsInternational Finance: Theory and Policy provides engaging, balanced coverage of the key concepts and practical applications of the discipline. An intuitive introduction to international finance theory is followed by detailed coverage of policy applications. With this new tenth edition, the author team of Nobel Prize-winning economist Paul Krugman, renowned researcher Maurice Obstfeld, and Marc Melitz of Harvard University continues to set the standard for International Finance courses.This program provides a better teaching and learning experiencefor you and your students. It will help you to: Reveal theory and applications of international finance: Balanced coverage of theory and applications aids student retention and highlights the relevance of course material. Give students learning tools to master course material: Numerous in-text learning resources engage students and encourage further exploration of course topics. Provide the most updated coverage: Thoroughly updated content ensures that students are up to date on key issues. This title is available with MyEconLab, an online homework, tutorial, and assessment product designed to work with your Pearson text to personalize learning and improve results. With a wide range of interactive, engaging, and assignable activities, students are encouraged to actively learn and retain tough course concepts. Students, if interested in purchasing this title with MyEconLab, ask your instructor for the correct package ISBN. Instructors, contact your Pearson representative for more information.

This essential guide to business start up is bang up-to-date and covers everything you need to know about starting up your own business. It gives you all the critical information about finance, tax and law and guides you through the minefields of recruitment, marketing, sales and pricing.This New EditionThere are many different alterations in the business environment which have been accounted for throughout the guide. These include:- financial changes caused by Covid- switch to working from home, continued switch away from retail to online,- proposals on free ports, moves to increase commitment to carbon-free environment- changes in UK law and the business relationship with the EU after Brexit

An introduction to microbiology for biology and microbiology majors. Helping Todays Students Learn MicrobiologyThe authoritative #1 textbook for introductory majors microbiology, Brock Biology of Microorganisms continues to set the standard for impeccable scholarship, accuracy, and outstanding illustrations and photos. This book for biology, microbiology, and other science majors balances cutting edge research with the concepts essential for understanding the field of microbiology, including strong coverage of ecology, evolution, and metabolism. The Fourteenth Edition seamlessly integrates the most current science, paying particular attention to molecular biology and how the genomic revolution has changed and is changing the field. This edition offers a streamlined, modern organization with a consistent level of detail and updated, visually compelling art program. Brock Biology of Microorganisms includes MasteringMicrobiology, an online homework, tutorial, and assessment product designed to improve results by helping students quickly master concepts both in and outside the classroom.The Fourteenth Edition and MasteringMicrobiology will provide a better teaching and learning experiencefor you and your students. Brock Biology of Microorganisms Plus MasteringMicrobiology is designed to: Personalize learning: MasteringMicrobiology coaches students through the toughest microbiology topics. Engaging tools help students visualize, practice, and understand crucial content. Focus on todays learners: Research-based activities, case studies, and engaging activities improve students ability to solve problems and make connections between concepts. Teach tough topics with superior art and animations: Outstanding animations, illustrations, and micrographs enable students to understand difficult microbiology concepts and processes. Note: You are purchasing a standalone product; MasteringMicrobiology does not come packaged with this content. MasteringMicrobiology is not a self-paced technology and should only be purchased when required by an instructor.

For courses in Organizational Behavior. Essentials of Organizational Behavior is a comprehensive work that covers key concepts of the Organizational Behavior field while remaining brief in length and easy to absorb. Teaching students how to understand and interact with people in real organizations, the Thirteenth Edition is an engaging, informative and interesting text that draws many connections to future careers in OB. Essentials of Organizational Behavior helps students retain and relate only the most necessary information and experiences of Organizational Behavior to their own lives and future careers. Its brevity and coverage of essential concepts allows for a source material that is easily adaptable to a broad range of students and courses. Also available with MyManagementLabMyManagementLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. Please note that the product you are purchasing does not include MyManagementLab. MyManagementLab Join over 11 million students benefiting from Pearson MyLabs.This title can be supported by MyManagementLab, an online homework and tutorial system designed to test and build your understanding. Would you like to use the power of MyManagementLab to accelerate your learning? You need both an access card and a course ID to access MyManagementLab. These are the steps you need to take: 1. Make sure that your lecturer is already using the system Ask your lecturer before purchasing a MyLab product as you will need a course ID from them before you can gain access to the system.2. Check whether an access card has been included with the book at a reduced cost If it has, it will be on the inside back cover of the book.3. If you have a course ID but no access code, you can benefit from MyManagementLab at a reduced price by purchasing a pack containing a copy of the book and an access code for MyManagementLab (ISBN:9781292090184)4. If your lecturer is using the MyLab and you would like to purchase the product...Go to www.mymanagementlab.com to buy access to this interactive study programme. For educator access, contact your Pearson representative. To find out who your Pearson representative is, visit www.pearsoned.co.uk/replocator

For courses in Hospitality Marketing, Tourism Marketing, Restaurant Marketing, or Hotel Marketing. Marketing for Hospitality and Tourism, 7/e is the definitive source for hospitality marketing.Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book, a global phenomenon, is the leading resource on hospitality and tourism marketing. The Seventh Edition of this popular book includes new and updated coverage of social media, destination tourism and other current industry trends, authentic industry cases, and hands-on application activities.

For undergraduate and graduate-level business courses that cover the skills of negotiation. The Mind and Heart of the Negotiator is dedicated to negotiators who want to improve their ability to negotiatewhether in multimillion-dollar business deals or personal interactions. This text provides an integrated view of what to do and what to avoid at the bargaining table, facilitated by an integration of theory, scientific research, and practical examples. This program will provide a better teaching and learning experience for you and your students. Heres how: Provide Students with Practical Real-World Examples: Each chapter opens with a case study that illustrates a real business situation. Offer In-Depth Information on Business Negotiation Skills: This text provides practical take-away points for the manager and executive on integrative negotiation and contains a series of hands-on principles that have been proven to increase the value of negotiated deals. Keep your Course Current and Relevant: New examples, exercises, and statistics appear throughout the text. MyManagementLab not included. Students, if MyManagementLab is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN and course ID. MyManagementLab is not a self-paced technology and should only be purchased when required by an instructor. Instructors, contact your Pearson representative for more information. MyManagementLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for class, quizzes, and examsresulting in better performance in the courseand provides educators a dynamic set of tools for gauging individual and class progress.

Thousands of years ago, the Empire of Atlantis was a wonderful place. Then it disappeared. Milo Thatch studied Atlantis and the language of its people, and when he receives a book in Atlantian, it takes him on a journey he¿ll never forget. But can the book help Milo save Atlantis? This book also includes a student code where you can access the audiobook version of this reader at the Pearson English Portal. A Teacher QR code is on the back of this reader so you can download the Teacher Notes.

Mike and Sulley are monsters at Monsters University. They are not friends. Then they play in the Scare Games. Can they work together? Can they win the games? This book also includes a student code where you can access the audiobook version of this reader at the Pearson English Portal. A Teacher QR code is on the back of this reader so you can download the Teacher Notes.

Dante is a happy dog. He likes bread and meat. He likes the town. He likes nice people. Miguel is a nice boy. Are Miguel and Dante friends? This book also includes a student code where you can access the audiobook version of this reader at the Pearson English Portal. A Teacher QR code is on the back of this reader so you can download the Teacher Notes.

Formula is our new three-level Cambridge English exampreparation series for teens and young adults. It works equally well for bothextensive and intensive courses and covers B1 Preliminary, B2 First, and C1Advanced levels. Using Pearsons trusted exam know-how, Formula takes a freshapproach to topics, units, and components to create an exam-focused packagewhatever your teaching and learning scenario. Its truly flexible learningmaterials are designed to work independently for short and intensive preparationor in combination for longer exam courses. Adaptable for the classroom,independent study, and blended learning to fully digital environments createyour own Formula for exam success. Coursebook contains: 8 individual units A fold-out exam file booklet Grammar file Vocabulary file Available as an interactive eBook

You are bulletproof. Even though it might not seem like it, the only barrier to feeling resilient and living to your fullest potential is you. This book reveals how.

'The most damaging half truth for savers is performance matters more than expenses. Read this book carefully and the financial services industry will have one fewer easy victim, but you will have a sound base for a lifetime of successful investment.'Martin White, Chair of UK Shareholders Association This is one of those great big books to buy and then tuck away for constant reference. It's a tour through everything from managing a portfolio to establishing a fair intrinsic value for a share. If it moves in the world of investing, its probably here.'David Stevenson, 'Adventurous Investor' in the Financial Times Informative and easy to read, Glen Arnold has produced arguably the most comprehensive book there is today on stock market investing and one that unquestionably will give an edge to any retail investor. This is a must read for anyone serious about investing.' Simon Thompson, Companies Editor, Investors Chronicle The Financial Times Guide to Investing is the definitive introduction to the art of successful stock market investing. Bestselling author Glen Arnold takes you from the basics of what investors do and why companies need them through to the practicalities of buying and selling shares and how to make the most from your money. He describes different types of investment vehicles and advises you on how to be successful at picking companies, understanding their accounts, managing a sophisticated portfolio, measuring performance and risk and setting up an investment club. The third edition of this investing classic will give you everything you need to choose your shares with skill and confidence. Thoroughly updated, this edition now includes: - Comprehensive advice about unit trusts and other collective investments- A brand new section on dividend payments and what to watch out for- An expanded jargon-busting glossary to demystify those complex phrases and concepts- Recent Financial Times articles and tables to illustrate and expand on case studies and examples- Detailed updates of changes to tax rates and legislation as well as increases in ISA allowances and revisions to capital gains tax

A collection of poems by Grace Nicholls and James Carter. At Key Stage 2 Wordsmith gives you 'single voice' collections of poetry. This approach enables children to familiarise themselves with the poets as individuals, learning about their lives and inspirations to help bring their work to life.

Gold Medal Winner, Reader''s Favorite Awards for Fiction--Western, 2021!IPPY Award Winner! Best Regional Fiction--E-book, Bronze, from the Independent Publisher Book Awards, 2021Finalist in BOTH Family Saga and Historical Fiction categories, American Fiction Awards, 2021! Selected as a Shelf Unbound Best Indie Top 100 Notable Book for 2020"...engaging story that inserts aspects of real-life West Coast history into these parallel narratives. The scope of the plot is admirable, and Tar''s story is particularly compelling, as her feelings for a colonizer conflict with her anger at the destruction and assimilation of her people." --Kirkus Reviews"...truly a treat for the mind." --Readers'' Favorite Five Star Review"...an invitation to not just accept but cherish the value and beauty of diversity. In this ambitious work, Smathers imparts the wisdom of studying the past in order to move more fully and sincerely into the future."  --Publishers Weekly BookLife ReviewHow do you know who you are if you don''t know where you come from? In This Land of Plenty is an expansive American family saga set against the rich history of California.When Nicole discovers through DNA reports that her ancestry is far different from the white, northern European background she thought was hers, she enlists the help of her great grandmother to investigate their roots despite protests from her father. The search takes Nicole and Great Gram into the attic of their historic San Francisco Victorian where the family''s true history unfolds. Slowly the two women unravel the mysteries of their 250-year family tree, from California''s native inhabitants and its earliest European colonizers through the generations to the Gold Rush. In This Land of Plenty is a meticulously researched and beautifully written historical fiction family saga that introduces a diverse cast of characters and the complex social issues that populate California''s rich history while drawing a direct line to today''s residents. "In This Land of Plenty captures the complex dynamics of family, exploration and exploitation, and the necessary accommodation to circumstances without submission. Extraordinary accomplishment by the author."  --Diana Y. Paul, Award-winning author, Things UnsaidFans of historical fiction will fall in love with this novel''s:*Strong research and vivid depictions of historic California*Inspiration form the original Spanish soldiers on the Portola expedition to explore and settle Alta California*Connections to the native Ohlone people and other tribes who populated the area for thousands of years, and to the De Anza settlers who walked eighteen hundred miles from Sinaloa to the San Francisco Bay *Strong characters, and women, who are both relatable and fascinating*Emphasis on the importance of family In This Land of Plenty is perfect for book clubs or as a gift for the reader in your life.

Book I, Norse Adventure series:  ICELAND, 979 A.D.A GOOD MAN, BETRAYED.  A WOMAN, THREATENED. Two people bound by brave ideals-and torn apart by a terrible secret. A corrupt chieftain plots to rule of all Iceland, and his steward Kel Coesson may be the only man who can stop him. But there''s a catch: if Kel dares to defy his leader, Kel''s love Ald├¡s will be killed.A fearless slave called ''The Black Mountain'' starts Kel down the treacherous path of treason-and when the chieftain commits a loathsome crime, Kel snaps.An unseen force draws Ald├¡s to a place she vowed never to return, forcing her to confront her past-and a long-buried secret threatens her future.As strife grows, others meddle: a bishop eager to convert pagans, and a foreign jarl''s furtive agent with her own designs on the country''s young democracy.Set in the dramatic landscape of Viking-era Iceland, a rich cast of characters battle corruption, lust, and loyalty in a spectacular setting of lava flows, northern lights, plunging waterfalls and blood sacrifice.This first novel sets up the prelude to an Icelandic family saga: five books spanning two generations and two continents explore themes such as the hero''s journey, loyalty under duress, accurate everyday life in medieval Scandinavia, slavery in European societies, the rule of law against corruption and creeping authoritarianism, the world''s first democracy at Althing, pagan beliefs and conversion to Christianity, with strong female, Norse, enslaved and black protagonists-all amid Iceland''s dramatic landscape in the land of fire and ice. Readers who enjoyed Jean Auel''s Clan of the Cave Bear, Ken Follett''s The Pillars of the Earth, or the History Channel''s Vikings may appreciate this well-researched and historically-relevant novel.Get your copy of THE PLAINS OF ALTHING to experience the intensity of Viking-era Iceland!Katie Aiken Ritter is a 2016 AWC Novel Award winner and 2017 Pirate''s Alley Faulkner Society finalist."Great summer reading and thrilling escapist fiction in a deeply-researched historical novel. Highly recommended.""Excellent book. You won''t want to put it down!" "FIVE STARS Γÿà Γÿà Γÿà Γÿà Γÿà!!!"VIKING: The Plains of Althing is Book 1 of the Norse Adventure series

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For undergraduate and graduate systems analysis and design courses. This Global Edition has been edited to include enhancements making it more relevant to students outside the United States Modern Systems Analysis and Design uses a practical, rather than technical, approach to help students learn the methods and principles of systems development. This text covers the concepts, skills, methodologies, techniques, tools, and perspectives essential for systems analysts to successfully develop information systems. Teaching and Learning ExperienceThis program will provide a better teaching and learning experiencefor you and your students. It provides: Fully Engaged Students: Three fictional cases illustrate connections. A Clear Understanding of Systems Development: The authors use the systems development life cycle (SDLC) model as an organizing tool throughout the text. Better Critical Thinking: A traditional, linear approach to teaching systems analysis and design.

Feel good and function well with the help of Resilience. Resilience is your key to surviving and thriving in an ever more challenging world. This highly practical book gives you the tools and techniques to deal with the minor irritations and major events which life throws at us. Based on the latest research and original cases from around the world, Jo Owen reveals the 10 habits of mind which anyone can learn to bounce back and sustain high performance. Especially relevant for the changing world of work, Resilience shows how you can build a better future through self-belief, strengthened connections and a positive mindset. Learn the ten habits that make a difference. Resilience whats stopping you?