Bücher veröffentlicht von Right Book Press

After more than 40 years in the retail loyalty business Richard Beattie, founder and chairman of the world-leading, pioneering loyalty giant TCC, shares 50 essential lessons about shopper behaviour, delivering key insights into how to create successful customer loyalty programs in an ever-changing retail landscape.Based on the many thousands of loyalty solutions that TCC has designed for its partners over the course of three decades as well as the company's extensive research into shopper behaviour, this book is an invaluable, in-depth resource for retail professionals at any level who are seeking to understand the past, present and future of loyalty and want to know how to:discover how loyalty campaigns can drive increased revenue and growthdesign loyalty campaigns for their business and measure their successcreate deep and enduring emotional connections with customersbe a force for positive change in the communitykeep up with retail trends and stay ahead of the competition.Discover the insider secrets of successful loyalty campaigns from the expert who made loyalty a thing and has helped thousands of businesses and global brands gain more customers and keep them coming back.

From angels to unicorns, the startup world has its own unique and occasionally impenetrable language.If you're learning about entrepreneurship, thinking of starting or joining a startup or dipping your toes in the world of investing - the sheer number of acronyms, buzzwords and technical phrases used can leave you feeling confused, bemused, or worse yet, embarrassed by the things you thinkyou should know.That's where The Startup Lexicon comes in. With contributions from academics, founders, investors and people from the tech ecosystem, this book deciphers the hidden language of the startup world. With simple definitions of the most frequently used words, alongside stories that give more context and color, The Startup Lexicon is an incredible resource for anyone interested in one of the biggest and fastest growing sectors inthe business world.Whether you're in a boardroom or a classroom, or if you're just brushing up before an all-important investment or partnership meeting, The Startup Lexicon will act as your primer and reminder on everything from web3 to burn rate.

Perfecting your pricing is fundamental to the success of your business. It affects how your customers perceive you, it can make or break a sale, and it's the most powerful key to profitable and sustainable growth.But how do you know your pricing is right? How do you approach making this most crucial of decisions with confidence and clarity?In Pricing for Success, leading pricing expert Mark Peacock takes a fresh look at the power and psychology of pricing and walks you clearly through seven essential steps that will improve your pricing, delight your customers, and create a more profitable business.Through an illuminating and informative blend of straightforward examples, templates and real-life case-studies, presented alongside over fifty expert pricing tips, tools and tactics, you'll discover:Why pricing is your biggest lever for profitable growth.The persuasive pricing techniques that have the biggest impact.How customer-driven approaches make it easier to boost your bottom line.The surprising truth about premium pricing and how it's easier to sell.How to cleverly structure your offer so you can optimise your prices.How to avoid common pricing pitfalls and lose your fear of losing business.The time you spend on getting this right is the best investment you'll make in your business. So, stop leaving money on the table, start taking control of your pricing and create a powerful new approach to pricing that will unlock higher profits and provide sustainable business growth.

Can we manage without managers?Brought to life through the true stories of the real people who work there, Made Without Managers shares one company's eye-opening experiences of a different way of working.Concerned that the constraints of conventional line-management structures might stand in the way of exceptional innovation and unrivalled customer service, the team at Mayden decided to break free from traditional approaches to people hierarchies and take a liberating, exciting and sometimes rocky journey into the extraordinary instead.What they created was a successful, dynamic, future-focused company that no longer relies on an outdated blueprint of traditional hierarchical management to get things done. What they learned can benefit any business that's looking for more forward-thinking ways of working - ways that have the potential to unlock remarkable levels of empowerment, creativity, collaboration and productivity.This authentic and compelling account provides an unprecedented opportunity to go behind closed doors and discover the truth about the realities of working in and running a self-managing organisation, directly from the people that have lived and worked through it themselves.Learn about the pitfalls as well as the possibilities, experience the struggles alongside the successes and shine a light on what it really takes to achieve, prosper, survive and thrive in a business that's made without managers.

If you want to start, scale, and sell your own company, Grow and Sell Your Start-up is packed with the inspiration, information and practical advice you need to do it successfully and achieve an exit that's right for you. When you're immersed in the excitement of starting a business, the thought of selling it seems like a distant dream. But what if it that dream could come true, and you could sell your business for millions? What if, one day, you could wake up to a life-changing sum of money in your bank account, and the freedom to do whatever you wanted with the rest of your life? If this sounds like the sort of thing that's only for Silicon Valley start-ups, Fiona Hudson-Kelly is living proof that it can be achieved, even by you - and this book will show you how. Sharing her own hard-won experiences and everything she's learnt on her journey through starting and selling numerous businesses, Fiona arms you with vital insider expert knowledge and smart approaches, coaching you step-by-step through the best ways to grow your business now, so you can maximise your chances of selling it for millions later.

How do you feel about networking? I can help you love it as much as I do.Most people see networking as a necessary evil - something to be endured or even avoided. But there is a minority who really embrace and enjoy networking. Like me, they understand the vast benefits it brings, the extraordinary value it adds to their professional and personal lives and, crucially, they know how to do it well and with ease.In this handy book, I'll show you how you can overcome your reservations and fears about networking, and I'll coach you in all the skills and insider secrets that I've developed over the years. These secrets and skills have helped make networking a vital ingredient in my success, and they can do the same for you, too.So, whether it's entering a room full of strangers that fills you with dread, or the idea of striking up a conversation with someone you've never met that makes you anxious, let me help you. I'll explain how to build a robust networking strategy that can revolutionise finding exciting opportunities, lucrative new clients, and sought-after decision makers. And, by placing networking at the heart of what you do, you'll discover exactly how to make it more rewarding, productive, effective and, yes, even fun!

Do you feel there should be more to running a business than the focus on profit alone?Do you ever wonder why you work so hard yet still feel that something is missing?In this uniquely honest and ground-breaking book, entrepreneur Andrew Thornton and coach Eudora Pascall propose a better way of being in business - one that enables everyone to truly be themselves, harnesses people''s strengths and individuality, and puts people and planet first - whilst trusting that profit will still follow.With the inspiring story of the transformation that took place in a multicultural North London supermarket as a backdrop, Andrew and Eudora demonstrate the huge impact and positive difference that running a heart-centred business can make on the lives of the people you work with and the world you live in too.Through a wealth of illuminating real-life stories, insightful case studies and a host of practical tips and expert guidance, you''ll be empowered to start a journey of self-discovery that will help you:Understand your purpose in life and businessBecome a more authentic, caring leaderAddress prejudice, inequality and divisionUntie the knots the prevent progressApproach life and business from an exciting new perspectiveBy discovering how to put the heart into your business you can turn problems into opportunity, build enduring strength and resilience, and take positive action against the huge challenges faced by both businesses and the world alike.

Family-owned businesses are among the most notable and numerous in the world. Some are global brands employing thousands - think Walmart, Ford and JCB - others are much smaller, more local enterprises run by their owners and staffed entirely by their family.But however big or small, running or working in a family business, and the bringing together of two conflicting and complex worlds - family and business - often presents very unique challenges for everyone involved, be they part of the family or employees and advisors.The Family Business Book draws on Paul Keogh's expertise and decades of work with family businesses of all sizes, all around the world, to help their owners, family members and employees feel informed, empowered and equipped to make the right decisions and navigate the ups and downs, successes and disappointments.Easy to read and packed with top tips, discover essential and honest guidance on: Juggling the demands of work with the expectations of family.Handling conflict and rivalries whilst dealing with intricate family dynamics.Putting effective communication at the heart of both worlds.Building clear structures and establishing sensible governance.Making critical decisions and managing change - in the family and the business!Talking about money and planning for succession.Functioning better as a family is the key to a better functioning family business, so from divorce to death, and deceit to desertion, this book never shies away from asking the difficult questions and discussing the complicated issues that families in business face to make sure both their worlds survive and thrive.

What''s stopping you from lifting your life above your fears and limitations?With streaming reports of humanitarian disasters and global pandemics on news channels, the ongoing climate emergency, and a continuous bombardment of similar from social media, it''s not surprising that living in the modern world can take its toll on our physical, mental and spiritual wellbeing.In How to Heal, renowned spiritual leader Anne Jones shows that, amid all this confusion, negativity and noise, you can use the power of ancient symbols and rituals to reclaim control of your emotions, breakthrough your barriers, and lift your life to a happier, calmer and more fulfilling place.Unlock a new strength and resilience as Anne coaches you through a uniquely holistic approach to healing. As you begin to clear negative beliefs, thoughts and feelings about yourself, every single part of you - from your physical body to your mental health and spirit - will respond, come to life and start to heal.What you think, feel and see becomes your truth. So now is the time to stop letting the world break you down and move beyond the past traumas that have come to define you. By surrounding yourself with peace and positivity and taking control of the negativity that blocks your path, you can begin a transformative healing process that will release your past, reclaim your energy and revive your joy.

Is there someone in your life who always seems to know the right thing to say, do and feel?Do you wish you could be more like that too? The truth is that you can, and this motivating and inspiring guide will show you how.Courage, compassion and wisdom are three companions that accompany us through our entire lives. Learning to unlock and harness their power, uniting them to act together in synergy, is the key to a happier life - not just for you, but for those around you too. Combining illuminating real-life stories from real-world people with expert, practical guidance consultant and executive coach, Dr Joan van den Brink takes you on a fascinating journey of reflection and realisation. Discover how courage, compassion and wisdom has a profound impact on everyday situations and recognise how your own three companions can help you: Behave in line with your ideals as you increase your self-insightFeel resilient and robust in difficult and challenging timesBe more tolerant, patient and understanding of others' needs and behavioursBuild your self-esteem, confidence and feelings of positivityGrow in humility and generosity towards othersDevelop stronger, more rewarding relationships at home and at work.As you learn to define, develop and display the virtues of the three companions, you'll feel empowered to live your whole life, and enable others to live theirs, with courage, compassion and wisdom.

A people person is someone who brings out the best in themselves and others.Is this you?Being a human in today''s world isn''t always easy. In the constant whirlwind of our demanding lives it''s all too common to lose sight of the bigger picture, to lose our connection to others and, most of all, to lose ourselves. It can leave us exhausted, overwhelmed and questioning whether this is as good as it gets. But there is another way.It''s a kind, brave and brilliant way which energises and empowers you to bring out the best in yourself, others and make the world a better place. Using a unique and exciting blend of proven psychology, the latest neuroscience, traditional wisdoms, and bang-up-to-date leadership best practice, Lara Cullen redefines what it means to be a people person in today''s disconnected world and shows how three simple ways of being can release you to:  Be happier and more successful doing what you loveReduce stress, boost wellbeing and build resilienceLead and inspire with authenticity and impactGrow in confidence and self-acceptanceCreate healthy boundaries for improved relationshipsFind more meaning and purpose in life and workMake no mistake, this isn''t a book about social skills or how to work a room. This is a smart and powerful framework for living, working and leading that equips and inspires you to truly be yourself, at your best and to help others do the same.The world is waiting. Are you ready?

So, you're feeling ready to start scaling up your business.But how can you be sure your finances are properly primed to make this momentous step the success it deserves to be?This authoritative, motivating and highly practical guide will take you step-by-step through everything you need to think about, know and do to get your business into the best possible shape for growth.Leading business finance mentor, Della Hudson FCA, will walk you through a tried, tested and rigorous process that will help you: Get organised, plan and strategise for success. Take control of your costs so you can mitigate risks and grow with confidence. Build a strong, productive team that will drive the growth you want. Shape your role so you can move from the engine room to the bridge with ease.Numbers are the language of your business and this book will help you unlock their secrets. So, whether or not your balance sheet usually baffles you, you'll be empowered with all the expert know-how you need to map a financially secure route to sustainable growth for your business.

If you want to be a best-kept secret, then step away from this book. But if you recognise the value of raising your profile for your business or career, then step up - because now is the right time for you to make yourself a little bit famous.

Using her incredibly powerful CHOICESTM programme, expert coach Janine Woodcock will show you how you can sustain your drive and ambition to succeed at work without cost to your health, happiness and relationships.

Whatever you want to say and whenever you need to say it, this inspiring, motivating and engaging guide will equip you with powerful ways to free your voice, connect with your audience and communicate with confidence to make a lasting impact.

By working out what enables us to build that resilience, we can break it down into component parts to be learned and practised until they become a part of us. Jonathan gives you the framework to build and hone your resilience and helps you to survive in this pressure-cooker environment.

There's a new generation of businesses emerging. They're working together to make a positive impact on the world by redefining what it means to be successful. By changing the way you work and considering the impact of the decisions you make, you can join them in reducing poverty, injustice and environmental damage by balancing purpose with profit.

Having applied her corporate experience to building a modern cloud accountancy practice, Della Hudson presents her road map to help you to do the same. Here, she shares her hard-earned knowledge so that other accountancy professionals can grow their own successful, scaleable and even sellable businesses.

Make a fast, effective impact on the financial success of your business. Setting the optimum price for your products and services that's right for your customers and market, is vital to success. But how do you know what you're charging is doing the best job possible?

Discover what makes people tick, how they perceive and react to different situations and why they behave the way they do. In this fast, focused guide, emotional intelligence expert Robin Hills reveals insights into motivation and how people perceive situations in business.