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Confessions of a Graphic Designer

Über Confessions of a Graphic Designer

Surviving and thriving in the graphic design, illustration and advertising world 1975-2017 Memoirs and a guide for those who are in the business, about to enter the business and those even thinking about entering the business. This book also contains practical tips and advice from a professional creative director, art director, designer, illustrator and business owner for over forty years. CONTENTS -Introduction -Technology-Advertising-The one-two-three Method-Typography-Outdoor advertising-Direct response advertising-Directory Advertising-Graphic design -Collateral-Package Design-Illustration-Web design -Career choices-Employee or self-employed-Business topics -Appendix and notes

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  • Sprache:
  • Englisch
  • ISBN:
  • 9781387271689
  • Einband:
  • Taschenbuch
  • Seitenzahl:
  • 156
  • Veröffentlicht:
  • 3. Oktober 2017
  • Abmessungen:
  • 229x152x9 mm.
  • Gewicht:
  • 236 g.
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Beschreibung von Confessions of a Graphic Designer

Surviving and thriving in the graphic design, illustration and advertising world 1975-2017

Memoirs and a guide for those who are in the business, about to enter the business and those even thinking about entering the business.

This book also contains practical tips and advice from a professional creative director, art director, designer, illustrator and business owner for over forty years.

CONTENTS -Introduction -Technology-Advertising-The one-two-three Method-Typography-Outdoor advertising-Direct response advertising-Directory Advertising-Graphic design
-Collateral-Package Design-Illustration-Web design
-Career choices-Employee or self-employed-Business topics
-Appendix and notes

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