Über Global Reach Local Touch
Mariano Mercadante is an Italian author. He spent the first twenty years of his career in various Sales and Marketing as well as Project Management Corporate positions in the Oil & Gas industry, traveling and implementing projects in many countries worldwide. Since 2015 he has been a Italian Entrepreneur active in the Food, Energy and Mobility Businesses, within a Group of 6 Companies.
Italian food has always been a great passion for Mariano, who, with an IT mind and a Marketing heart, has been able to reshape the rules of the Italian Gourmet Export Business Model, moving from a "we have always done it this way" attitude, to a innovative approach in terms of consolidation, labelling and most importantly, logistics. This book is the proof of that; so if you are involved in the Food and Beverage Business, this book is a must read guide to becoming a successful and profitable Italian Gourmet Food Importer/Distributor.
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