Operational and Information Management

This book focuses on how managing
information can help improve business
processes and make them more efficient.
The book also discusses how this can lead
to better performance in day-to-day
operations. It provides helpful tips and tools
for creating and implementing effective
enterprise information systems. The contributors of the book are
experts in fields like supply chain management, revenue management,
and e-commerce, and they use their knowledge of information
technology and consumer research to provide valuable insights.