Profit First

Profit First is a revolutionary book written by Mike Michalowicz, published in 2017 by Penguin Putnam Inc. This book falls under the genre of business and finance, and it has transformed the way business owners think about accounting. Rather than focusing on sales minus expenses equals profit, Michalowicz argues that sales minus profit equals expenses. This simple shift in thinking has helped countless businesses increase their profitability. Profit First is a must-read for any business owner looking to change their financial future. Pick up your copy today and start putting your profit first.