Große Auswahl an günstigen Büchern
Schnelle Lieferung per Post und DHL

The Chinese Transformation of Corporate Culture

Über The Chinese Transformation of Corporate Culture

In recent years, Chinese policymakers and corporate leaders have focused significant attention on the concept of corporate culture. This book will reveal the political, social and economic factors behind the enormous current interest in corporate culture in China and provide a wide range of case studies that focus on how large corporations like Haier, Huawei and Mengniu have attempted to transform their cultures, and how they represent themselves as complying with the Chinese government¿s interpretation of "positive" corporate culture.

Mehr anzeigen
  • Sprache:
  • Englisch
  • ISBN:
  • 9780415697064
  • Einband:
  • Gebundene Ausgabe
  • Seitenzahl:
  • 180
  • Veröffentlicht:
  • 28. Mai 2012
  • Abmessungen:
  • 161x240x16 mm.
  • Gewicht:
  • 426 g.
  Versandkostenfrei
  Versandfertig in 3-4 Wochen.

Beschreibung von The Chinese Transformation of Corporate Culture

In recent years, Chinese policymakers and corporate leaders have focused significant attention on the concept of corporate culture. This book will reveal the political, social and economic factors behind the enormous current interest in corporate culture in China and provide a wide range of case studies that focus on how large corporations like Haier, Huawei and Mengniu have attempted to transform their cultures, and how they represent themselves as complying with the Chinese government¿s interpretation of "positive" corporate culture.

Kund*innenbewertungen von The Chinese Transformation of Corporate Culture



Ähnliche Bücher finden
Das Buch The Chinese Transformation of Corporate Culture ist in den folgenden Kategorien erhältlich:

Willkommen bei den Tales Buchfreunden und -freundinnen

Jetzt zum Newsletter anmelden und tolle Angebote und Anregungen für Ihre nächste Lektüre erhalten.