Bücher der Reihe Routledge Communication Series

Explores the scope and purpose of risk, and its counterpart, crisis, to facilitate the understanding of these issues from conceptual and strategic perspectives. This title includes chapters that also explore the reach of crisis and risk communication, define and examine key constructs, and parse the contexts of these vital areas.

Beginning with the general assumption that suspense is a major criterion for both an audience's selection and evaluation of entertaining media offerings, this text goes on to explore how, why, and which elements of the text cause effects that are experienced as suspense.

This volume illustrates the application of rhetorical theory and critical perspectives to explain public relations practices. It provides a systematic and coherent statement of the crucial guidelines and philosophical underpinnings of public relations. Rhetorical and Critical Approaches to Public Relations II addresses the rhetorical/critical traditiona (TM)s contribution to the definition of public relations and PR practice; explores the role of PR in creating shared meaning in support of publicity and promotional organizational efforts; considers the tradition's contributions to risk, crisis, and issues dimensions of public relations; and highlights ethics, character, and responsible advocacy. It uses a rhetorical lens to provide practitioners with a sense of how their PR campaigns make a contribution to the organizational bottom line.

Offers a consideration of destructive communication in organizations - including workplace bullying, racism, stress, and harassment. This book is suitable for scholars and researchers studying organizational communication, and graduate and advanced undergraduate students in organizational communication.

This book shows how new coverage can be expanded through using qualitative methods developed in the social sciences.

The volume opens a new frontier in parent-child communication research as it brings together veteran researchers and newcomers to explore the communication of parents and children as they create relationships outside the family.

Explores the significance of real-world communication concerns that people are confronted with. This book captures the crucial role of communication in creating better social worlds. It serves as a comprehensive guide to the applied communication research field.

Written for the purpose of teaching fundraising academically, this book integrates practical knowledge with social science and research, and views all aspects, from legal and ethical principles to the managerial process. It aims to fill the gap for a textbook on fundraising as an academic subject.

First Published in 2010. Routledge is an imprint of Taylor & Francis, an informa company.

Presents the basics of news media feature writing and establishes a foundation for students and writers making feature writing their career. This fifth edition offers a look at newspaper, magazine, newsletter, and online publications, with emphasis on daily newspapers and consumer magazines.

Using intercultural weddings as its focus, this volume examines what occurs when the signs and codes of different cultures come into contact and influence one another. It is aimed at scholars and advanced level students of interpersonal, non-verbal, intercultural communication and language.

Examines the role of apology in response to public attack. It considers topics, from public figures and individuals to corporations and government. This book explores the ethics and the legal liabilities of apologies. Case studies are featured, including an international example for apology making from Japan.

This volume examines agenda-setting theory as it applies to the news mediäs influence on corporate reputation. It presents interdisciplinary, international, and empirical investigations examining the relationship between corporate reputation and the news media throughout the world. Providing coverage of more than twenty-five countries, and incorporating scholarship from a broad range of disciplines (including advertising, strategic management, business, political communication, et al), this volume has much to offer scholars and students examining business and the news media.

This volume examines agenda-setting theory as it applies to the news mediäs influence on corporate reputation. It presents interdisciplinary, international, and empirical investigations examining the relationship between corporate reputation and the news media throughout the world. Providing coverage of more than twenty-five countries, and incorporating scholarship from a broad range of disciplines (including advertising, strategic management, business, political communication, et al), this volume has much to offer scholars and students examining business and the news media.

This collection was assembled in response to the interest in understanding media power using the concept of framing. It covers theoretical and methological perspectives, specific cases and empirical efforts by framing analysis and looks at framing in new subject areas and the future.

Describing a rhetorical approach to crisis communication, this text reviews rhetorical perspective on organizational crisis, raising questions and provoking issues. It aims to add depth and a breadth of understanding to the analysis of the rhetorical implications of a crisis.

A detailed look at television production's first 50 years, highlighting the pioneers, the writer-producers, directors, actors, agents, and more.

This volume includes discussions dealing with the evolution and the role of ethics from the standpoint of communication scholars employing a process orientation, and the resulting conclusions concerning the significant roles of ethics in dialogic, mutually enhancing, constructive interactions.

This comprehensive and cutting-edge volume defines entertainment studies and provides a theoretical spine for future research. For scholars/researchers/students in media studies and mass communication, psychology, marketing, etc.

Tailored health messages enhance communication effectiveness on health issues and concerns. This volume includes a practical approach for practioners and students of health communication, health psychology, behavioural medicine, public health and related areas.

This oral history introduces the people involved with some of the most important 1st Amendment law cases in recent times. It is aimed at students and scholars of media law and 1st Amendment issues.

Provides an overview of communication-centered theory and research regarding organizational knowledge and learning. This book brings together the work of scholars in communication, management, information technology, and other disciplines that represents existing research and theory on communication-related knowledge work.

Targeted towards public relations practitioners, this book is about understanding organizations, especially the role played by organizational decision-making in the development and implementation of PR programmes and activities, emphasizing how this can affect the success or failure of PR efforts.

Argues that culture is perhaps the most important thing to know about people if one wants to make predictions about their behavior. The goal of this volume is to present a theoretically exhaustive integration of multidisciplinary approaches

Introducing the process of producing television news with current digital and automation technologies, author Phillip O. Keirstead walks readers through the steps and identifies the key players and procedures for producing televised news broadcasts.

This work proposes that the American newspaper industry must begin to view change as more than just something to which it must react and adjust, offering instead a view of change as a process with causes, phases and. cycles. The book is concerned with the past, present and future of a paper.

This study assembles and presents the cross-disciplinary research being conducted on access to new technology. It departs from popular understandings by recognizing the distinction between having access to the Internet as a technology and being able to access the content that resides on it.

This volume examines children's experiences with electronic media in the home, including children's development of media literacy. To understand the experiences, the book examines the children at various developmental ages and across generations.