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Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy

Über Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy

This seeks to foster a scientific understanding of mobile services, provide a timely publication of current research efforts, and forecast future trends in the mobile services industry. It is an ideal resource for academics, researchers, government policymakers, as well as corporate managers looking to enhance their competitive edge in or understanding of mobile services.

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  • Sprache:
  • Englisch
  • ISBN:
  • 9781466619395
  • Einband:
  • Gebundene Ausgabe
  • Seitenzahl:
  • 333
  • Veröffentlicht:
  • 15 Juli 2012
  • Abmessungen:
  • 279x216x25 mm.
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Beschreibung von Strategy, Adoption, and Competitive Advantage of Mobile Services in the Global Economy

This seeks to foster a scientific understanding of mobile services, provide a timely publication of current research efforts, and forecast future trends in the mobile services industry. It is an ideal resource for academics, researchers, government policymakers, as well as corporate managers looking to enhance their competitive edge in or understanding of mobile services.

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