Name: The Rise of Advertising in the United States
Price: 52.00 EUR
Availability: InStock
Author: Edd Applegate
ISBN: 9781442244382

The Rise of Advertising in the United States von Edd Applegate

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In The Rise of Advertising in the United States: A History of Innovation to 1960, Edd Applegate traces how the explosion of newspapers in the American colonies laid the groundwork for the first advertising agents, leading to America's first class of professional marketers.

Sprache:
Englisch

ISBN:
9781442244382

Verlag:
Rowman & Littlefield

Einband:
Taschenbuch

Seitenzahl:
210

Veröffentlicht:
26. September 2014

Abmessungen:
162x229x16 mm.

Gewicht:
310 g.

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Über Edd Applegate

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Beschreibung von The Rise of Advertising in the United States

In The Rise of Advertising in the United States: A History of Innovation to 1960, Edd Applegate traces how the explosion of newspapers in the American colonies laid the groundwork for the first advertising agents, leading to America's first class of professional marketers.

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The Rise of Advertising in the United States

Über Edd Applegate

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