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Über The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World

This volume includes the full proceedings from the 2011 World Marketing Congress held in Reims, France with the theme The Customer is NOT Always Right?

Sprache:
Englisch

ISBN:
9783319842981

Verlag:
Springer International Publishing AG

Einband:
Taschenbuch

Seitenzahl:
953

Veröffentlicht:
7 Juli 2018

Ausgabe:
12017

Abmessungen:
210x279x0 mm.

Gewicht:
2426 g.

174,00 € inkl. MwSt.
~~213,99 €~~ UVP

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This volume includes the full proceedings from the 2011 World Marketing Congress held in Reims, France with the theme The Customer is NOT Always Right?

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The Customer is NOT Always Right? Marketing Orientations in a Dynamic Business World

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